ATTEND THE EVENT OF THE YEAR
The Wpromote Challenger Summit is unlike any other marketing event, connecting digital innovators with the disruptive marketing tactics and bold ideas that will make them leaders of the future. Join us to push the boundaries of digital and get out of your marketing comfort zone.
  • Monday
    SEPTEMBER 16, 2019
    Welcome Reception
    + Dinner
    THE BUNGALOW
    5:00pm - 8:00pm
  • Tuesday
    SEPTEMBER 17, 2019
    Keynotes + Content
    + Cocktail Hour
    FAIRMONT MIRAMAR HOTEL
    8:30am - 6:30pm
  • Wednesday
    SEPTEMBER 18, 2019
    Focused Digital Workshops
    WPROMOTE HQ
    8:30am - 1:00pm
TO GET THE BEST PRICING AVAILABLE!
KEYNOTE SPEAKER
DAVID ALLISON
Consumer Behavior Expert & Valuegraphics Data Pioneer
David Allison has spent his career thinking about how to use big data to detect what people really want and the messages that will motivate them. As our Keynote Speaker, David will explain how to better activate audiences and reach business goals using the innovative new science of Valuegraphics.
NEW THIS YEAR
We're excited to introduce our half-day of workshops as a new add-on that will help you take the big ideas from the event and insert them directly into your marketing.
Three Dedicated Tracks - Get insights and attend focused sessions within your selected track: Digital Intelligence, Customer Lifetime Value, or Creative.
Hands-On-Help - Work directly with our leaders to uncover data, crunch numbers, or optimize creative.
Limited Space - Learn in an intimate environment that provides personal access to our experts. Space is unfortunately limited to enable this level of attention.
WHY ATTEND
SEE THE FUTURE OF MARKETING
Learn which digital trends will keep you ahead of the curve and get prepared to take action back in the office.
MEET OTHER INNOVATORS
Join industry leaders from coast to coast representing mixed verticals to learn and connect with like-minded marketers who eat and breathe digital.
CUSTOMIZE YOUR DAY
With a variety of session formats, distinct tracks, and a half-day of workshops for hands-on learning, you can design the perfect event for your needs.

JOIN US IN SUNNY CALIFORNIA IN...

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DAYS

CHOOSE YOUR EXPERIENCE
Early bird tickets are now available. We sold out last year, so grab your ticket now at this limited-time rate!
full event pass
Our recommended experience! This full conference pass gets you entry to all events Monday and Tuesday, as well as digital workshops at Wpromote HQ on Wednesday.
2 Day Pass
Enjoy entry to all events Monday and Tuesday. Excludes focused digital workshops at Wpromote HQ. Includes all food and drink.
workshops only
Join us for the half-day of hands-on digital workshops at Wpromote HQ on Wednesday. Excludes entry to events on Monday and Tuesday. Includes all food and drink.
Group rate
Get a discounted ticket price for 3 or more attendees. Only available on Full Event Passes.
2018 ATTENDEES

Connect with marketers who are leading their teams to innovate and drive results.

Our focus on rapid growth and innovative strategies speaks directly to our PE and VC attendees.

2018 Attendees By Title
2018 Attendees By Industry
2019 AGENDA
Monday, September 16th
THE BUNGALOW AT FAIRMONT MIRAMAR HOTEL, SANTA MONICA, CA
5:00pm Welcome Event + Dinner
Tuesday, September 17th
FAIRMONT MIRAMAR HOTEL, SANTA MONICA, CA
7:30am Breakfast & Registration
8:30am Introduction
9:15am The 5 Marketing Challenges Keeping Marketers Up At Night
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The 5 Marketing Challenges Keeping Marketers Up At Night
9:15am
Michael Mothner
Founder & CEO
What marketing challenges are keeping you up at night? After hundreds of conversations, Wpromote knows what marketers are worried about in today’s digital world. Mike will cover the 5 most important marketing challenges —and solutions—to help you sleep better at night.
9:50am Marketing Beyond Demographics
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Marketing Beyond Demographics
9:50am
David Allison
Consumer Behavior Expert & Valuegraphics Data Pioneer
Valuegraphics is the new science of shared values, using big data to detect what your audience really wants and the messages that will motivate them most. David will explain how to implement this powerful information and motivate your audience as much as eight times more effectively than ever before.
10:50am Connect The Dots: Optimizing Customer Experience In The Age Of AI
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Connect The Dots: Optimizing Customer Experience In The Age Of AI
10:50am
Purna Virji
Senior Manager of Global Engagement
In this era of intelligent tech, marketers need to focus on creating holistic and seamless experiences for their users across myriad touch points. However, research shows that while 80% of brands think they are delivering a great customer experience, only 8% have customers that actually agree! In this research-based session, Purna will share examples of creating exceptional customer experiences and show how marketers can best leverage AI to connect the dots.
11:25am Clearing Today’s Hurdles: Using Data To Your Advantage
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Clearing Today’s Hurdles: Using Data To Your Advantage
11:25am
Simon Poulton
Vice President | Digital Intelligence
12:00pm Lunch
1:15pm Breakout Sessions
Track 1 - Paid Media Track 2 - Earned & Owned Track 3 - Business Intelligence
Digital Media Game Theory: Leveraging Facebook & Google Together Creative Storytelling Removing Organizational Roadblocks
Track 1 - Paid Media
Digital Media Game Theory: Leveraging Facebook & Google Together
Track 2 - Earned & Owned
Creative Storytelling
Track 3 - Business Intelligence
Removing Organizational Roadblocks
2:00pm Breakout Sessions
Track 1 - Paid Media Track 2 - Earned & Owned Track 3 - Business Intelligence
The Future Is Programmatic: Full-Funnel Victory with Video, Display & Search Making Your Content Work for You Data Privacy In 2020: Understanding GDPR and CCPA
Track 1 - Paid Media
The Future Is Programmatic: Full-Funnel Victory with Video, Display & Search
Track 2 - Earned & Owned
Making Your Content Work for You
Track 3 - Business Intelligence
Data Privacy In 2020: Understanding GDPR and CCPA
2:35pm Afternoon Break
3:15pm Delivering Experiences That Win Diverse Customers Instead Of Pushing Them Away
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Delivering Experiences That Win Diverse Customers Instead Of Pushing Them Away
3:15pm
Sonia Thompson
Marketing Strategist & Consultant
Far too often brands accidentally send signals to large groups of potential customers which say, "you don’t belong here." Most of these brands have no idea they are sending messages that drive customers in search of another option to solve their problem. Learn how to deliver experiences that replace "this seat’s taken" with "I saved this seat for you" for your customers.
3:50pm Doing The Right Thing, Well: Provocative Patterns In Measurement
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Doing The Right Thing, Well: Provocative Patterns In Measurement
3:50pm
Neil Hoyne
Head of Customer Analytics
While it's easy to get stuck on collecting data and finding the right KPIs, learn how the innovators of tomorrow are redefining success through data. Based on collective research across thousands of companies, Neil's presentation will provide an unexpected look into why only the curious companies may survive.
4:25pm Facebook's Vision Of The Future
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Facebook's Vision Of The Future
4:25pm
Asher Rapkin
Director, Global Business Marketing, Messenger and Emerging Platforms
5:00pm Happy Hour & Networking
Wednesday, September 18th
WPROMOTE HQ, EL SEGUNDO, CA
8:00am Breakfast & Welcome Toast
9:00am Breakout Sessions
DI Track 1: Intro to Google Analytics LTV Track 1: Principles of Profit-Driven Marketing & Customer Centricity Creative Track 1: Intro to Brand Creative & Strategy
DI Track 1: Intro to Google Analytics
LTV Track 1: Principles of Profit-Driven Marketing & Customer Centricity
Creative Track 1: Intro to Brand Creative & Strategy
9:45am Break
10:00am Breakout Sessions
DI Track 2: Understanding Core Platforms LTV Track 2: Strategies to Maximize Single-Sale Profitability Creative Track 2: Developing High-Impact Creative Across the Funnel
DI Track 2: Understanding Core Platforms
LTV Track 2: Strategies to Maximize Single-Sale Profitability
Creative Track 2: Developing High-Impact Creative Across the Funnel
10:45am Break
11:00am Breakout Sessions
DI Track 3: KPI Development & Data Skepticism LTV Track 3: Strategies to Maximize LTV & Efficient Customer Acquisition Creative Track 3: Your Website: What Works & What Doesn’t
DI Track 3: KPI Development & Data Skepticism
LTV Track 3: Strategies to Maximize LTV & Efficient Customer Acquisition
Creative Track 3: Your Website: What Works & What Doesn’t
11:45pm Closing Remarks
12:00pm Lunch

*Agenda subject to change.

ACCOMMODATIONS
Stunning accommodations at the Fairmont Miramar Hotel make digital marketing planning all the more fun! A limited number of discounted rooms are available the night of September 16th & 17th - book by September 2nd.
FAQs
Location

  • Day 1: September 16 - The Bungalow at Fairmont Miramar Hotel
  • Day 2: September 17 - Fairmont Miramar Hotel
  • Day 3: September 18 - Wpromote HQ

Registration & Ticketing

  • Full Event Pass - With Workshops
    • Welcome Reception + Dinner at The Bungalow at Fairmont Miramar Hotel on September 16th
    • Keynotes, Content + Cocktail Hour at Fairmont Miramar Hotel on September 17th
    • Hands-On Digital Workshops at Wpromote HQ on September 18th
  • 2 Day Pass - No Workshops
    • Welcome Reception + Dinner at The Bungalow at Fairmont Miramar Hotel on September 16th
    • Keynotes, Content + Cocktail Hour at Fairmont Miramar Hotel on September 17th
  • Workshops Only
    • Half-day of hands-on digital workshops at Wpromote HQ on September 18th
  • Group Rate - Full Event Passes Only
    • Discounted ticket price for 3 or more attendees
    • Only available on Full Event Passes (inclusive of workshops)

One-day passes are only available for the half-day of workshops at Wpromote HQ on September 18th, based on availability.

No, you can opt for a 2-Day Pass - No Workshops, and just join us at The Bungalow & Fairmont Miramar Hotel.

Yes, you can do this by accessing and editing your tickets in Eventbrite. Step by step instructions are here. Alternatively, you can contact events@wpromote.com for assistance.

If you can’t make it, refunds are available up until September 9th. Contact events@wpromote.com for assistance.

Yes, but only registered attendees will be able to attend, so be sure that they register.

Only registered attendees will be able to attend. If you tried to register but were unable to for technical reasons, please email events@wpromote.com.

You will receive an email confirmation after you register. We will be sending follow-up emails as a reminder the week prior to the event.

It’s always a good idea to bring your printed confirmation or have it on your phone just in case, but we’ll have a list of all registered attendees at check in.

  • Only one code can be used per transaction.
  • Discount codes cannot be applied to Group Rates or Workshops-Only passes.

At The Conference

Badges will be available at the event when you check in.

Think business professional meets California casual - you won’t be out of place in a nice pair of jeans and shirt.

On Monday, the welcome reception will have refreshments and enough appetizers to make a meal. On Tuesday, breakfast, lunch, refreshments and snacks will be provided, and we’ll end the day over drinks and appetizers. On Wednesday, the workshops will include breakfast and lunch. We will have options available to suit many dietary restrictions and will request your needs during registration. Feel free to contact events@wpromote.com with specific needs.

You do not need to pre-select your sessions for Tuesday, September 17th. If you are attending the Workshops Only at Wpromote HQ on Wednesday, September 18th, you will need to pre-select one of the following tracks during registration:

  • Digital Intelligence
  • Customer Lifetime Value
  • Creative
*Click here for more information and session descriptions.

The Venue

Yes, we have a limited number of discounted rate rooms available at Fairmont Miramar Hotel until September 2nd. We recommend reserving sooner rather than later - book now!

  • Valet parking at Fairmont Miramar Hotel is available and covered by Wpromote.
  • If you are attending the Workshops at Wpromote HQ, details will be provided for complimentary parking.

All of the above!

  • Monday evening’s welcome reception will happen at The Bungalow at Fairmont Miramar Hotel.
  • Tuesday’s sessions will be at Fairmont Miramar Hotel’s Starlight Ballroom, Wilshire I,II,III, and The Wedgewood Ballroom.
  • On Wednesday, we are inviting you to come visit Wpromote HQ in El Segundo for more intimate Workshops.

2018 PARTNERS

Wpromote has the pleasure of working with top Challengers everyday. Our previous Summit partners include:

Interested in sponsoring?

Ticket pricing goes up August 16th, so grab a ticket now at our lowest price.
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