Holiday campaigns are great at driving short-term spikes–but too often, those shoppers don’t return after the ball drops on New Year’s, leaving long-term revenue on the table. To convert seasonal buyers into high-value, year-round customers, brands need to find ways to retain them after the first purchase. 

Wpromote’s lifecycle marketing experts are here to equip you with a proven post-purchase framework, including data-driven segmentation, targeted engagement strategies, and measurement approaches, to help you extend customer lifetime value and protect margins well beyond Q4. 

We’re digging into the practical, immediately applicable strategies your team needs to move from reactive holiday promotions to sustainable, predictable growth.

You’ll learn how to:

• Segment holiday buyers into actionable cohorts to maximize repeat purchase potential
• Design multi-channel post-purchase journeys that accelerate second purchase timelines
• Implement offer strategies that increase retention without eroding profitability
• Leverage predictive signals to trigger high-impact cross-sell and loyalty plays
• Measure success with repeat rate, payback period, and LTV-focused dashboards

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