Our team is a healthy mix of data skeptics and data wizards, here to boldly take on your thorniest data questions. From architecture to analysis, we are always challenging ourselves to figure out how we can better measure, analyze, and report on data to inform your digital marketing strategy across every channel.
Capture and collect trustworthy data.
We make sure the foundation of your digital ecosphere is set up for unified, consistent data collection that works across any 3rd-party platform to inform on campaign performance. With a focus on accuracy and signal resilience, our team is well versed in a variety of languages to ensure we capture the right data.
Transform data into doing.
What’s the point of data that doesn’t address a real business problem? We make sure we help you not just understand your data, but also form a plan of attack.
Solve for complex business challenges.
Put cutting-edge machine learning tools and statistical models to work answering your most challenging marketing questions. Our team has developed anomaly detection tools and predictive customer lifetime value models to allow you to work smarter.
Data isn’t just about measuring results: it’s about intelligent systems that give your business predictive powers and the competitive edge.
To solve for disconnected data sources and competing views of performance across platforms like Facebook and Google, we developed our own solution to make sure you have the complete story. We can’t give away the secrets to Wpromote Attribution, but what we can tell you is that it leverages our exclusive access to the Facebook Attribution API and applies a data-driven model using Shapley Values, with just a sprinkle of data science magic.
The outcome is a single source of truth to measure your multichannel digital performance that will help you understand your impact– and make the case for positive business change.
It’s our job to take the complex and transform it into something more simple. But we do love digging deep into some pretty sophisticated methods, if we do say so ourselves:
FACEBOOK MARKETING PARTNER
ADOBE CERTIFIED PARTNER
SHOPIFY
PARTNER
TEALIUM CERTIFIED PARTNER
DIGITAL ANALYTICS ASSOCIATION
PAID MEDIA
We support everything from investment allocation to audience intelligence for segmentation and targeting. Let’s get our paid media on.