WATCH THE RECORDING
The savviest investors have realized they need to go back to certain fundamental questions and invest in a deep understanding of customer behavior and unit economics.
Check out our panel of private equity and marketing experts: Wharton Professor Peter Fader, Provenance Founder Anthony Choe, and Brentwood Associates Operating Partner & CMO Jay Sung. Dig into why customer-based corporate valuation is the future for private equity firms and how firms should embrace customer centricity modeling to chart a path toward accelerated valuation through optimized digital channels.
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Hope to see you again soon!