Email
Marketing

Email is the foundation of your CRM and marketing automation strategy. It’s the hub of personalized messaging across the entire customer lifecycle and we’ll ensure it’s your highest ROI channel.
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It’s Time To Deliver

Email is a conversation. By working backward and focusing on the person behind the email address, we drive revenue and create the best customer experience possible.

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ROI Drivers

Enabled by insights from your CRM, paid media performance, and our proprietary Discovery Guide, we build a strategic plan to drive performance across all messaging.

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1:1 Personalization

Email is your hub of 1:1 messaging throughout the user journey, from first contact to loyalty programs and re-engagement, driving home your brand’s value proposition.

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Platform Pros

Certified experts in your platform and industry, we have the unique ability to create custom strategies by blending your business goals with our knowledge and expertise.

In-House Creative

Meaningful campaigns need exceptional creative. We ensure your messaging and design are aligned and offer creative resources that focus on performance.

Crafting A Strategy Built On Moments

We’re the strategy behind the sends and clicks. Whether it’s warming up your IP or cutting down send size to actually boost engagement, get an expert team behind the data and segmentation. Here are some of the things we do:

  • Email Program Auditing
  • Lifecycle Marketing
  • CRM & Email Strategy Consulting
  • Email Production Services
  • Full-Service Channel Management
  • Batch & Blast Campaigns
  • Performance Creative
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  • woman in cafe looking at klipsch email on laptop

Deliver For Your Customer & Your Bottom Line

TALK TO AN EXPERT

  • sio skincare

    Driving ad engagement and better-qualified traffic
    To help SiO create retargeting and prospecting lookalike audiences for Paid Search and encourage email signups, Wpromote took a two-pronged tactical approach. SiO’s email team segmented and shared well-qualified audiences to target on Paid Search. Wpromote was able to better match ads to potential customers using CRM data, used a standard ad vs. a lead gen ad, and mentioned their online product quiz to incentivize email signups.

    186% Increase in New Email Signups
    69% Higher Conversion/CTR
  • woman on phone in coffee shop

    Expanding across the full funnel to drive revenue
    Wireless needed to reduce promotion burnout and drive engagement to their site. Wpromote worked with Go Wireless to coordinate content calendars and take a full funnel approach. While segmentation was focused on promos, we positioned Go Wireless as both a solution provider and thought leader to increase the potential for engagement. As a result, Go Wireless saw a rise in site sessions, opens, and clicks, as well as an 8.3% increase in organic revenue.

    176% increase in CTR
    627% Increase in Site Sessions
  • Bonafide women

    Launching Rewards & Referrals as Part of Winning Strategy
    The goal? To drive growth and get rigorously researched products into the hands of as many customers as possible. The plan? To identify effective opportunities to improve organic reach of the products. As one element, Wpromote partnered with YOTPO, a referral and rewards platform, to create an automated, customizable program that streamlined the invitation process and clearly communicated how customers could use their rewards. Alongside other strategies, this helped to boost email conversions and improved customer lifetime value (LTV) in 2020.

    300% Increase in channel revenue YoY
    700% Increase in campaign revenue YoY
  • Man with tattoo and ear piercing

    Optimizing Emails To Drive Revenue 
    PainfulPleasures was checking the box when it came to sending order and shipping confirmation emails to keep recent purchasers, but the email was text-heavy had no clear call-to-action. Wpromote saw an opportunity to update the existing creative and added in clear calls-to-action including the ability to contact support, and a recommended products section in the shipping confirmation email. In just two months, the updated emails drove more revenue, transactions, and sessions than the previous six months combined.

    715% Increase In Revenue QoQ
    370% Increase In Transactions QoQ
  • woman in bohemian clothing posing against wall

    From A Quick Hello To A Proper Introduction
    In order to boost email revenue, engagement, and segmentation capabilities, Johnny Was wanted to revamp their existing welcome series. Wpromote stepped up to the plate by creating a personalized, multi-path welcome series that would provide new subscribers with an incentive to purchase by offering handpicked product selections. This new welcome series increased revenue and revenue-per-email over 200%.

    271% increase in revenue from new welcome series
    212 increase in revenue-per-email (RPE) for first welcome email
  • shop owner on tablet

    Creating Educational Content To Support Users
    Wpromote helped 1-800Accountant develop new educational content to drive qualified leads. The piece was distributed using an integrated approach, including an email lightbox that directed traffic to the download landing page, which increased visibility and generated a high-quality list of prospects. 1-800Accountant was able to significantly increase quality organic leads.

    4,300 Impressions Generated In Two Months
    87 Organic Leads Gained in Two months
  • “When it comes to customer acquisition for ecommerce, Wpromote is by far the best. Their integrated approach to social media, organic SEO, SEM, and email marketing has produced outsized results for the stable of ecommerce companies that I work with, and their attentiveness and service level is without peer.”
    RYAN URBAN
    CEO, BOUNCEX
  • “Wpromote seamlessly executes our entire digital marketing strategy with incredible skill and expertise. Their ability to provide consistent results and offer the latest techniques keeps our brand ahead of the competition in an ever-changing digital environment. We consider the Wpromote team an extension of our company – not just another partner.”
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    DAVE GANS
    DIRECTOR OF DIGITAL MARKETING & ECOMMERCE, KLIPSCH
  • “We’re a challenger brand and that’s what ties us to Wpromote - their challenger mindset. We consider ourselves the scrappiest of all airlines and Wpromote keeps up and is even ahead of what we need. As a team, we can out-maneuver the competition. It’s a great fit.”

PAID MEDIA


As you capture demand and interest, email will continue the conversation to increase conversions.

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DIGITAL INTELLIGENCE


Your CRM is only as good as its data, so get advanced tracking solutions to work towards better measurement together.

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