Unique Insights,
Transformative Outcomes

Modern marketing requires a new paradigm.
Polaris is the tech powering customer profitability.
Polaris Polaris Polaris
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INTEGRATED

A unified source of truth for all of your marketing data

AGILE

Robust data powering flexible strategy and real-time decisions

EASY

Immediate value at every stage of data maturity

The Marketing Platform That Drives Incrementality Your CFO Will Love

Day One Analysis-Ready Data
End to End Intelligent Monitoring
Accelerated Creative Insights
Verticalized Performance Trends
Predictive Investment Optimization

You’ll have access to clean, robust, omnichannel data on day one, while the future-proof Polaris taxonomy solution unlocks powerful apps that eliminate the cost of bloated martech stacks and siloed data teams.

Harness the Power of Polaris

Work With Us

Polaris by the Numbers

polaris-guided paid media investment

data + tech integrations (and growing!)

Average ROAS lift from Creative Accelerator

Real Polaris Stories. Actual Business Growth.

free fly ads

Driving Media Performance with Polaris Creative Accelerator
Free Fly partnered with Wpromote to effectively test, identify, and scale top-performing creative assets. The Polaris Creative Accelerator app systematically tests new creative themes against broad audiences on Meta so we can leverage top-performing creative as an effective targeting strategy through continued data deprecation. Free Fly now uses Creative Accelerator across all of their creative, scaling winning assets to drive customer acquisition and significant performance improvements.

250+ unique creative concepts tested
25% higher average conversion rate

Deploying Media Mix Modeling to Drive Incremental Growth
A client in one of the most competitive and dynamic consumer marketing environments in the US came to Wpromote looking for an agile investment model to support a full-funnel performance marketing strategy. We onboarded the client onto Polaris and deployed Growth Planner, our proprietary high-velocity media mix model, to automate agile investment planning and forecasting, build alignment between the CMO and CFO, and manage a large budget across many channels and stakeholders, successfully increasing ARPU while maintaining efficient CPAs.

+27% revenue YoY
270% above annual goal
dataiku

Building an Advanced Data Strategy for Global Growth
Dataiku and Wpromote joined forces to make paid search an even more effective channel for driving growth by optimizing campaigns based on opportunities generated, not just leads. Wpromote built a custom data solution in Polaris that tied sales activity data from Hubspot back to search activity. We can now report more accurately on the value paid search is driving for the business and provide better value-based signals to Google’s algorithms to optimize against in different regions. The solution is now being rolled out across Dataiku’s other marketing channels.

quickbooks

Harnessing First-Party Data to Power Holistic Search Strategy
Intuit Quickbooks worked with Wpromote to reinvent how search data is utilized and understand the ideal user experience on the SERP. Together, our teams were able to leverage channel-agnostic lifetime revenue data and a proprietary content weighting system in Polaris to more accurately match user search intent to the product results served, driving incremental performance improvements.

+23% non-brand CVR
+7% non-brand revenue
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Hot off the Polaris Press

  • “Wpromote goes above and beyond scope. Polaris has been utilized by so many departments beyond paid advertising. We've benefited from something that was initially intended for one team but now is utilized to expand our business.”
    christina sokol
    Christina Sokol, Media Manager
    Frontier Airlines
  • “Wpromote offers the latest technology; Polaris keeps our brand ahead of the competition in an ever-changing digital environment. We consider the Wpromote team an extension of our company – not just another partner.”
    Dave Gans photo
    Dave Gans, Director of Digital Marketing & Ecommerce
    Klipsch
  • “Polaris Creative Accelerator gives us a long-term advantage because it produces actionable insights that power the continued evolution of our brand-led creative pipeline.”
    kimberly trembearth
    Kimberly Trembearth, Director of Growth Marketing
    Free Fly
  • “Wpromote has been a key part of our success because they are data-driven and insights-led; Polaris helps us to better understand the shopper for our product as well as the best way to reach them.”
    brendan bosch
    Brendan Bosch, Vice President, Marketing
    Yummly

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REPORTING

See it to believe it: check out how we customize visualizations for clients so they get the most of their data.

DIGITAL INTELLIGENCE

Our team of data experts is ready to help you deconstruct and reimagine what’s possible for your brand.

CHALLENGER LABS

Our clients get the benefit of our experience: learn how we track and test what’s working to give you the edge.