Posts Tagged ‘SEO Tools’

SEO Tools & Tactics, From A Beginner’s Perspective Onward

Kevin Burns | November 9th, 2010

SEO (Search Engine Optimization) should be present in every website’s effort to be more relevant online, but too often it falls by the waist side.  A few typical reasons why this happens is because people do not have the time, money or the know how to achieve a substantial SEO campaign.  This article will walk you through a handful of free SEO tactics that only require an hour to set up and a small amount of time to maintain. As the year-end nears, make it a goal to complete some of these basics, so that you can check it off your 2010 to-do list and have a great start to 2011. Also you don’t need to be an expert to start on SEO, but if your business ‘depends’ on it, we recommend hiring a professional. 1. Back to the basics This initial information is basic but essential for various search engines to find your website.  Once a site’s design is complete go into the HTML code and give each page a unique and accurate title so search engines can recognize the content.  If all of your pages have the same title your audience could be directed to the wrong page. The key is to do basic optimization whenever you post anything at all, rather than leaving it until later. Just think ‘search’ when creating content and you won’t have to worry about it later on. News outlets teach their teams SEO on the fly, otherwise they wouldn’t be able to Continue reading…

 

Webmaster World / Pubcon Las Vegas Recap: VIDEO

KRONiS | November 23rd, 2009

Las Vegas Pubcon 2009 Wpromote was fortunate enough to attend this year’s pubcon in Las Vegas in a slightly different manner than the previous two years we’ve attended. This time Christian (@itsxtian) and I (@KRONiS) had different agenda’s as I had a speaking gig on a great SEO Tools Panel and was armed with my new Zi8 Kodak HD camera. After having lots of experience with our SEO team, Christian was looking for more interesting and specific advanced SEO tactics to take away from pubcon, while supporting my efforts of speaking, networking and also enjoying our time at Pubcon. Now that we’ve attended several of these events and I’ve spoken at BlogWorld, 140character conf, and the Wordcamp LA/Vegas confs, our world of SEO and search-related networking has expanded such that we know who most of the movers and shakers are in this industry. This gives us some piece of mind in knowing who we are looking to meet up with at these events and what we wish to accomplish. I was asked to speak on a SEO / SEM Tools panel with Rand Fishkin (@randfish of SEOMoz), Jon Henshaw (@RavenJon of RavenTools), Jim Boykin (@jimboykin of WeBuildPages) and at first I was simply introducing myself to the community, explaining the things I did to become an SEO. For example: Going to as many conferences as possible and meeting the guys like the ones on this panel and exchanging information, asking the burning SEO questions I had for my clients and Continue reading…

 
 
 

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