Dubbed at onset the “Google Medic Update," Google's latest algorithm update seems to have primarily affected organic rankings for health, fitness, and medical websites. Learn what this means for you and how you can regain lost rankings.
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A discussion on how artificial intelligence is affecting analytics and the digital marketing space.
With the launch of Safari 12, Apple will be rolling out ITP 2.0 which could have a significant impact on conversion tracking for Google Ads if no action is taken. This article provides an overview of ITP as well as the solutions and resources advertisers need to be aware of.
Marketing events keep us up to speed across digital channels and new technology. See what marketing conferences are coming to Los Angeles.
The marketing industry has an array of podcasts that are just as diverse as the field we work in. Here are some of our company favorites.
A website that is optimized for ADA compliance probably contains many technical SEO-friendly elements that can increase relevant traffic, decrease bounce rates, and boost time spent on the website. Here are five things you can do to help improve the accessibility of your website by people with physical disabilities.
Facebook regularly partners with banks and other financial and transacrion vendors in order to offer a more seamless banking experience. But are they going too far in asking for user data? Wpromote will keep you informed and ready as changes from the social media giant roll out.
Google Marketing Live, the annual status update for Google Ads products, recently unveiled some key changes and added features that will benefit several different audiences. Two major themes: more automation and a focus on small businesses. See our key takeaways and who will be affected most.
Wpromote is excited to announce that we will be hosting our inaugural Challenger Summit on September 24-25, 2018 in beautiful Santa Monica, CA. This innovative event will connect digital industry leaders and show attendees how to disrupt the marketing playbook.
Online news consumption in the U.S. is growing at an impressive rate. Ensure your publication maintains maximum visibility, with these news SEO tips!
Understanding the importance of proximity in hospitality SEO is especially important when optimizing your hotel website for local attractions and points of interest.
Find out how bloggers and influencers are leveraging content to maximize their brands in 2018 and how brands and agencies can incorporate these trends into their strategy.