PubCon 2010 update – If Google can make Cars that drive themselves… -Matt Cutts


PubCon 2010 is on right now! Instead of “They Put A Man On The Moon”, according to Google’s nerd hero and someone I enjoy talking to and listening to at events such as Pubcon, Matt Cutts, their Head of Spam team. So far its going great, lots of awesome people to connect with and a strong Wpromote crew with @Mariasass, @w00t @ @hannegan. The Need For Instant Gratification has changed us drastically more than we realize. There have been some interesting things already discussed after only one day! David Pogue gave a fantastic and inspiring Keynote, where some of the focus was around just how much things have really changed in a short time. For example, people have literally (because of the need for instant gratification) stopped using VOICEMAIL and EMAIl and just use text messages or tweets most of the time. If you see a missed call, you have … Continue reading

SEO Tools & Tactics, From A Beginner’s Perspective Onward


SEO (Search Engine Optimization) should be present in every website’s effort to be more relevant online, but too often it falls by the waist side.  A few typical reasons why this happens is because people do not have the time, money or the know how to achieve a substantial SEO campaign.  This article will walk you through a handful of free SEO tactics that only require an hour to set up and a small amount of time to maintain. As the year-end nears, make it a goal to complete some of these basics, so that you can check it off your 2010 to-do list and have a great start to 2011. Also you don’t need to be an expert to start on SEO, but if your business ‘depends’ on it, we recommend hiring a professional. 1. Back to the basics This initial information is basic but essential for various search … Continue reading

Client Profile – SwimsuitsForAll.com


SwimsuitsForAll.com was founded in 2004 on one basic principle, to offer an easy way to shop for quality swimwear and accessories that work for real women’s sizes 8 and up.  With their amazing inventory of fashionable swimwear, their easy-fit guides and personal consultants, SwimsuitsForAll.com has been successful in helping thousands of women find the right swimwear to fit their bodies, styles and budgets. Taking pride in their customer service they offer email and live support, easy exchange and return policies, express and international shipping and a low-price guarantee, all to ensure that your shopping experience is worry-free. With the goal to continue increasing their revenue, SwimsuitsForAll.com came to Wpromote in July looking for ways to further expand their online advertising and to ensure they were making the most of their existing PPC advertising spend. Wpromote analyzed their existing campaign and determined that an aggressive content campaign was needed to boost … Continue reading

Viral Video Friday!


Social Media Sobriety Test httpv://www.youtube.com/watch?v=CdVTes-6THQ Have you ever posted an embarrassing status on Facebook after a long night of drinking?  A new plug-in from software company Webroot puts an end to drunk posts by releasing a new software that forces clients to pass a sobriety test before posting after a certain hour! While this may reduce the amount of hilarious content on sites like Facebook Fails and Tweeting Too hard, at least Text From Last Night can still keep us entertained! Keyboard Cat’s Commercial for Pistachios httpv://www.youtube.com/watch?v=-IcGvBE5xfg Another viral video sensation making it big– the Keyboard Cat’s legacy still lives on and is staring in it’s own commercial!  The 15-second Pistachios ad debuted during the final game of The World Series, a puurr-fect spot to be noticed. The T-Mobile Welcome Back httpv://www.youtube.com/watch?v=NB3NPNM4xgo Back in 2009, T-Mobile successfully launched a viral video ad titled “The T-Mobile Dance.”  The new flashmob video … Continue reading

Viral Video Friday!


Antoine Dodson for Sex Offender Tracker App httpv://www.youtube.com/watch?v=OopwzJdfIak With the help of the Gregory Brothers, overnight sensation Antoine Dodson (Bed Intruder) not only has a top selling Halloween costume, but also landed a job promoting the latest iPhone/Android sex offender tracker app.  Obviously… sex offenders aren’t just in Lincoln Park.  Did this app find any in your neighborhood?  Well, you better “hide yo kids and hide yo wife!” Nike Basketball: Lebron Rise httpv://www.youtube.com/watch?v=cdtejCR413c Back in July, LeBron James stir up  huge viral buzz, conveniently joining the Twitter world days before televised decision to join Miami next season.  Now the former Cleveland Cavallers now Miami Heat NBA player asks the question “What Should I Do?” in Nike’s new commercial, just as the new season begins. Superheroes – GEICO commercial httpv://www.youtube.com/watch?v=oQjPby366CA Geico’s latest commercial uses the brilliantly lazy text-to-speech application.  Superheroes have some great powers, but can they make a commercial in just … Continue reading

Viral Video Friday!


“Take Me Out” by Atomic Tom LIVE on NYC subway httpv://www.youtube.com/watch?v=NAllFWSl998 Brooklyn band Attomic Tom filmed their music video to their song “Take Me Out” on a New York City subway train, strumming and tapping on the screen of their iPhones.  Yes, that’s right—these tech-savy artists played their tunes with just an iPhone.  After “losing” their instruments, Atomic Tom improvised and WOWED everyone with their tech-savvy skills. TWEET IT – iPads vs iPhones httpv://www.youtube.com/watch?v=FNf9_0w5qzw In this video, the iPhone and iPad duke it out for best Apple product in this spoof to Michael Jackson’s hit song “Beat It.” So, who do you think would win in a fight- the iPad or iPhone? Alec Baldwin for Fight Back New York httpv://www.youtube.com/watch?v=t9TIjqGLcMw Alec Baldwin is the latest to join the video series for Fight Back New York, the PAC dedicated to unseating state senators who, last year, voted against marriage equality.  Baldwins … Continue reading