Welcome to Wpromote’s Search Engine Optimization guides! These guides are here to help educate you on the ins and outs of what SEO is. Since its early inception around twenty years ago, SEO has been cast in a wide variety of lights from science to sorcery and everything in between. In truth, the goal of SEO is to make a website better for both users and search engines (but primarily users; always keep that in mind).
While search engine optimization is a relatively new offshoot of Internet marketing, like the Internet, it has grown and evolved over the years to encompass many forms of marketing beneath its umbrella. The most basic SEO is made up of two primary factors:
There are many more factors that go into successful SEO, and also other types of related Internet marketing we’ll be talking about in our guides. This includes: