So how long will this ‘Google’ thing really last?
Thursday, May 22nd, 2008
So simple a kid could use it!
Nowadays when people ask me a question and I don’t know the answer, by simply typing exactly what they have asked me into Google returns usually some type of relevant answer that may help me answer that question.
But seriously folks, how is your attention span compared to the next generation of the largest new market of consumers - the young 8-15 year olds out there who spend the most of their parent’s money on the latest movies, games, gadgets, you name it.
What I’m getting at is that it is about time things start to change. How much longer will be we inhibited by browsers. Why can’t an online community exist in a much more interesting medium than a text based one.
The future is coming soon and it will drastically change our use of the Internet as we know it today. Soon our desktops will be able to do things we never dreamed of in Hi-definition and with great clarity and speed. As the new technology emerges some of the questions that will come out of it are;
Music Industry - How come a song that was just released by Ashley Simpson costs $0.99 on iTunes and a classic hit song by the Beatles also costs $0.99. There is something really wrong with this and I feel that the Beatles track should be ‘valued by the its track record’.
VS 
Ashley Simpson VS The Beatles
How in world do you do this? That’s the million dollar question. New delivery methods are undoubtedly on the way and the television channels we currently watch on TV networks will soon become merged into your desktop via Hi-Speed bandwith over IP. Why not just buy it FROM the artist instead of iTunes? For now its just easier.
The whole way we search is going to change too.
Why when I search am I limited to the algorithm that Google has created and has made all these companies become slaves to? Something gonna come soon and shake this all up.
Why when I search on images in Google am I limited to such a TERRIBLE interface?
The point here is that a browser really can’t cut it for certain types of searches…the way of the text-based search is going bye-bye and Google has about 3-5 years left at this model…which really can’t be changed other than adding video search. Unless Google develops a better browser soon they will become a lot less of what we are all seemingly praying to as ‘google gods’ for the time being.
What does this mean for the future of search marketing?
Drastic changes so we’d better be prepared.
If there is a better way for us to get content faster and search visually rather than with text, the entire concept of SEO will be out of date and I may need to switch industries or redefine how to help clients reach their customers online.
Just something to think about. Maybe we can figure this out some way and stay ahead of the 9 year old technology we currently embrace daily and are afraid to ‘piss off’ and get kicked out of.
Your friendly neighborhood SEO.


















Separating content and design is extremely important. One of the most frustrating things on the web is waiting for a web site to load. If I’m browsing the web and find myself stuck loading a page, chances are I close the window and find someplace else to go. So if you want to drive traffic to your site, you want to make it load as quickly as possible. This is where using CSS really shines! Browsers are much quicker at applying CSS properties to an HTML document then reading through HUGE table layouts. CSS files are also cached (stored) on the user’s computer which means it only has to be downloaded once. So if your web site has more than one page that references the same CSS file, load time is almost instantaneous.
















