Hello everyone, and happy Monday! Welcome to A Smattering of SEO News for the week ending on June 14th. There was a lot of news last week due to the SMX Advanced conference taking place in Seattle, most of it revolving around Google, but there was plenty of other news as well, so let’s get right to it… Google News: Site Speed Ranking Penalty Approaching for Mobile Sites – At SMX Advanced, Matt Cutts announced that there will be a new version of the site speed ranking factor targeted solely at mobile sites rolling out soon, and webmasters should make sure their mobile sites load as fast as possible to add to the user experience. Sites with Bad Mobile Sites Will Lose Rankings – Google also announced that it will now pay more attention to a site’s mobile version, so that sites without mobile versions, poor redirects and so on … Continue reading
Tag Archives: Google
A Smattering of SEO News: 6/10/13
Helloooo everyone, and happy Monday! Welcome to A Smattering of SEO News for the week ending on June 7th! Not a lot of news in the last week, but what news there was definitely enlightened and informed. Let’s get to it! Google News: Google Wants to Focus “Less on Strings, More on Things” – In a recent video by Matt Cutts, he was asked a question about the continued use of rel=”author” and whether or not it would be expanded. While he says he sees a place for the anonymous web, he believes that having a web with more identity and annotation helps further take care of web spam, and having more identity on the web can improve the search experience. This goes along with comments made by Erik Schmidt earlier this year in which he said content from verified authors will likely rank more highly than content from unverified … Continue reading
A Smattering of SEO News: 6/3/13
Hello everyone, and welcome back to our Smattering of SEO news. Since last week started off with a holiday weekend here in the U.S., there wasn’t as much news as there usually is, but we still have some great tidbits for you. Here’s your news to get your week started, and I hope it’s a great one. Google News: Matt Cutts Details How Google Looks at Advetorials – In a recent video, the Google Engineer laid out the guidelines for how webmasters should approach the practice of paid editorials, or “advetorials”. Essentially, the article should pass no PageRank by using nofollow attributes in links, and these should be clearly marked to consumers and sponsored editorials. Violating these could have the content removed from the search engine, Google News and elsewhere. EU Wants More Concessions before Settlement of Antitrust Investigation – Recently, in talks with members of the European Parliament, EU … Continue reading
A Smattering of SEO News: 5/28/13
Hello everyone, and welcome to this week’s edition of A Smattering of SEO News. A lot of important stuff happened last week, so it’s good that we had a three-day weekend to recover from it all. The big news is that Penguin 2.0 hit Google, and while we’re still studying its effects, we hope that none of your sites were adversely affected by this significant algorithm shift. With that said, let’s dive into the news! Google News: Penguin 2.0 Goes Live – Matt Cutts personally announced the release of Penguin 2.0, the fourth update in the Penguin series of algorithm updates, which went live on May 22nd. Apparently 2.3% of English queries in the US are affected, and we already have reactions from large sites such as Search Engine Journal and Search Engine Land as to what the changes are and how to react to them. This version apparently will … Continue reading
Google Will Make This A Summer You Will Never Forget
When we think of summer, we envision children playing in pools, beach BBQs and much-needed family vacations. But, for webmasters, the summer may become anything but bright, sun-filled and cheery. Matt Cutts, head of Google’s webspam team, released a video that details what Google is planning for the next few months. And although some of these changes may boost webmasters’ sites, anytime Google makes BIG changes, someone inadvertently loses their shirt. Should you be worried? According to Cutts, what he often states in many media outlets… if you create high quality content and a valuable user experience for visitors, you shouldn’t really be focused on Google’s changes and how they can impact your site. But, I am sure the thousands of webmasters who lost their rankings and their income after Panda and Penguin would beg to differ. The primary question asked of Cutts was, “What should we expect in the … Continue reading
A Smattering of SEO News: 5/20/13
Hello, and welcome to the Smattering of SEO News for the week ending May 17th! There was even more than the usual amount of Google news in the last week, due to both the I/O conference and other newsworthy happenings, as well as some good news for Bing. Let’s get to it. Google News Matt Cutts Details Upcoming Google Algorithm Changes – In a recent video, Matt Cutts detailed ten changes we would be seeing from Google in the coming months that would seriously affect SEO efforts. These include the next major version of Penguin (being labeled Penguin 2.0), a stronger stance against advertorials, stronger targeting of link spammers and a softening of Panda. We will definitely have to keep an eye out on these changes in the coming months. Polls Claim Only Small Number of Sites Recovered from Penguin – In an informal poll taken on Search Engine Roundtable, respondents were … Continue reading