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Posts Tagged ‘Google’
The Best of Google Tricks & Search Results
Jamie Lane | January 26th, 2012
Google is always releasing new products and features, even different versions of their logo on a regular basis. A very small part of their releases include tricks and entertaining search results. Many of these tricks and results have been around for some time, while others are relatively new, nonetheless if you haven’t seen these fun results, take a minute to browse our top 10 examples. And the drumroll please… 1. Google “Do a Barrel Roll” – Type this phrase into Google and don’t look away! This was developed by an advanced Google programmer who wanted to show how advanced browsers are today. 2. Slay The Dragon – In Google Docs, open any spreadsheet and when you press Shift+F12 (Shift+Function+F12 on a Mac), a message will pop up announcing “Dragon slain! Congratulations, you’ve slain the dragon!” 3. Google “Askew” or “Tilt” – I wonder how much more traffic “TILT” branded products and locations are receiving these days? 4. Gravity Trick – Visit MrDoob.com, do a search and have some fun watching your Google page crumble due to gravity. 5. Creative Google Map Recommendations – Get directions from Bejing, China to Tokyo, Japan. You won’t be able to read most of the results but check out number 30! 6. Google “The Answer to Life the Universe and Everything” – If you are ever feeling lost visit Google and they will help point you back in the right direction. 7. SPAM – This is an oldie but a goodie. Log into your Gmail Continue reading…
Hang Out With David Beckham On Google+
Aimee | January 17th, 2012
You think you can cross a ball and bend it like Beckham? You may get a chance to tell him! All you need is a Google+ account! In an effort to increase awareness of the new social site, Google+ announced some exciting news for all you die hard Galaxy fans (and those of you who just enjoy a little eye candy). International superstar David Beckham is taking a day off from the soccer field to hold an exclusive Google interview, which will be streaming live on YouTube this Thursday, January 19 at 9am PST. Fans who have a question for the soccer player/model can now post it on his Google+ profile and include the hashtag #googlebeckham. And if that wasn’t enough, you can also “hang out” with him on his Google+ profile at 10:30am PST. What questions would you ask him? If we had a chance to interview David Beckham, here are a few questions we’d ask him: – How would one bend it like Beckham? – Do you say “football” or “soccer” in America? – What’s your favorite Spice Girls song? – Where’s your favorite English pub in LA? – Would you ever consider coaching a professional team? To find out more about the interview and hangout, watch the video below: Be sure to check out Wpromote’s Google+ profile and add us to your circle! Save this Post!
Fun With Google Search By Image
Michael Block | June 24th, 2011
Google has a new Search by Image function and, if you haven’t used it yet, you’ve got to give it a try. If you haven’t heard about it yet, I’ll let this soothing, disembodied female voice explain it for me: Get it? Okay, now that you’ve been given a crash course, let’s have some fun with Wpromote’s executive head shots. Below, I’ve matched up the Wpromoter with the first result in Google’s search by image. Let’s start with the big dog, Michael Mothner, Wpromote’s CEO: It appears that Mothner has more in common with former Turkish National Soccer Team goalkeeper, Rüştü Reçber, than just his tenacious will to win. According to Google Search by Image, they share dashing good looks as well! No, you’re not seeing double. On the left is our Controller, Ali Quinn-Angel, and on the right is renowned Romanian professor of history, Dr. Gelu Neamţu. They actually are not related in any way but, according to Google Search by Image, they’re practically twinsies! Our Director of Marketing, Jamie Lane, is right at home putting together decks for potential clients, organizing the sales team for conferences and getting the word out about Wpromote’s services. In Google’s opinion, she might also find herself at home on the high seas as Captain of the infamous Black Pearl. By the way, Google, if you’re wondering, telling a woman that she looks like a hand-drawn Chinese poster for one of the Pirates movies is not as big of a compliment as you might think. Continue reading…
Tags: Google, google search by image, Wpromote
Posted in Google, Internet News, Wpromote | 2 Comments
Plus One: Google’s Latest Move Towards Social (And Relevancy!)
John Vantine | March 31st, 2011
Google took another step into the social realm yesterday with their introduction of “+1″. In a nutshell, +1 allows you to endorse items in the search results, as well as see the items that your friends have endorsed. Do we need this? Google’s introduction of the product implies that it was born from the dilemma of being faced with too many search results. “When you have lots of options in front of you, it’s easy to find yourself wishing for a bit of advice.” Implementation Google started rolling out the feature yesterday, and it only happens when you’re logged in to your Google account. If you don’t see any +1 buttons in the SERPs, you’ll need to opt in here, but soon everyone will see the +1 button in the SERPs, opt in or not. “This is pretty cool” By clicking +1 on an item in the SERPs, you are vouching for it. It’s a “public stamp of approval”. Google referred to it as “the digital shorthand for ‘pretty cool’”. Items that you have vouched for will appear in a feed on your Google Profile. Yeah, you most likely have one of those. Did you forget about that? Take that, Facebook! Not only is the +1 button directly comparable to Facebook’s “Like” feature, but you’ll also begin to see items in the SERPs that were vouched for by people in your social circle (Gchat buddies and contacts, as well as friends on sites like Flickr and Twitter… But not Facebook!) Continue reading…
Tags: Google, plus one, sharing, social, social circle
Posted in Google, Internet News, SEO | 3 Comments
Client Profile – PetFlow: Lowering CPA While Decreasing Spend
Marissa Allen | March 16th, 2011
Situation: PetFlow, a newly established online pet food delivery service, was looking for an SEM agency to maximize their marketing efforts and ensure company growth. PetFlow had recently launched their PPC campaign, but realized they needed help in lowering their CPA and finding new ways to expand their campaign to capitalize on every marketing dollar spent. Challenges: PetFlow had an existing PPC campaign that was converting well after just a few months of launching, but unfortunately it was converting at a high CPA. Being a newly established business within a competitive industry, PetFlow needed a way to lower their CPA without increasing their overall advertising spend. With two types of orders, single purchases and recurring service purchases, PetFlow also needed a custom way to track and differentiate revenue by order type. Strategy: To begin, we performed an in-depth audit of the clients existing campaign and looked for areas to expand and improve upon. After performing the audit, we discovered many of their ads were general and not targeted to a specific brand or category they were advertising under. We also noticed that many of their ads were driving traffic to either the homepage or other general landing pages, instead of directing the user straight to the product they had been searching for. A comprehensive build out of their account into two campaigns, brand and category, was needed in order to customize their ads and keywords accordingly. By working with the client, we would create brand specific ads that would lead Continue reading…
Tech News Review – March 2011: Google’s New Algorithm
Matthew Burr | March 2nd, 2011
Google has been quite busy this past month, giving me enough material to devote an entire entry to the SEARCH GIANT’s updates, controversies, and soap operas. Plus, these fall right into Wpromote’s backyard… or are we in Google’s backyard? I forget sometimes. Anyway, the first and most important story of the month is Google’s recent update to its search algorithm. While the company is always improving upon its secret formula, this is the first time I can remember such a public announcement of an overhaul, and it will aim to “reduce rankings for low-quality sites—sites which are low-value add for users, copy content from other websites or sites that are just not very useful” and “provide better rankings for high-quality sites—sites with original content and information such as research, in-depth reports, thoughtful analysis and so on”. The impact will be far-reaching, and the changes so far have been met with mixed reviews. This is an obvious, and necessary, move against the content farms, which I touched upon in last month’s article, and the effects are already being felt by some like Mahalo, which laid off 10% of its workforce as a result. The public nature of these events is also probably related to the two recent controversies involving major corporations trying to game the system. The first of these was J.C. Penney, which the New York Times exposed several weeks ago for a series of black-hat SEO techniques that inflated the retailer’s organic rankings for dozens of key search terms. Continue reading…
