Kevin Treece

Director, Analytics Management & Engineering
Kevin has over 20 years of experience in digital marketing. Consumer behavior has always fascinated Kevin. He enjoys conducting A/B tests, and seeing when a consumer suddenly loves a certain product, link, or fill-out form because of simple changes like color, placement, or wording. The revelations of consumer behavior are rooted in clean, reliable data, and it all begins with proper structuring within the Adobe and Google analytics products.
By Kevin Treece