Email Marketing

Valuable Messaging Straight To Your Customer’s Inbox

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Email Marketing Management

Looking for a new way to interact with your customers and nurture existing leads? Want to gain new customers while also driving ROI you didn’t know existed? Wpromote’s customized approach to email marketing helps our small- to medium-sized clients develop stronger and more direct relationships with their customer base while simultaneously unleashing untapped ROI. Email is your opportunity to welcome new prospects, nurture new leads, up-sell/cross-sell existing customers, and reactivate lapsed contracts.

Our Approach

Your dedicated Account Manager will help migrate your existing email contacts into our email service provider platform, where he/she will then develop a custom email strategy tailored to communicate and resonate with your customers. We’ll segment your customer base in a way that allows you to deliver targeted, relevant, and behavior-based messages to your contacts, driving sales and strengthening your consumer-brand relationship. Our ongoing analysis, strategic testing, and detailed reporting will ensure your campaign continues to help you reach your business goals. All email marketing campaigns will include:

  • Dedicated Management
  • Customized Creative Assets
  • List Segmentation, Management, & Growth
  • A/B Testing of Email Copy & Creative
  • Campaign Optimization, Reporting, & Consultation

Campaign Opportunities

Email presents numerous opportunities to reach your customers directly in their inboxes with personalized messaging based on how those customers are interacting with your business. The types of email marketing campaigns we offer include:

  • Onboarding & Welcome Emails
  • Promotional Emails
  • Newsletter Emails
  • Review Solicitation

Online Reviews, Your Online Reputation, & Email

As a small to medium-sized business, online reviews are an important part of putting your best foot forward online. Not only is a constant flow of reviews for your brand on sites like Google, Facebook, and Yelp conducive to a better online presence, online reviews also serve as a decision-making factor when consumers are looking for your services or products. Email can serve as a way to ask your most loyal customers to write an online review as well as walk them through the process of submitting a review on a specified platform.

 
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