Built to Be Found: A Content & SEO Workshop for the AI Era

Are you still creating content the same way you did three years ago? Chasing keywords, scaling volume, and hoping to rank #1 on Google? In 2026, visibility is increasingly driven by AI citations, AI Overviews, and evolving search experiences, not just traditional organic rankings.

The good news is the fundamentals of good content haven’t changed. But how search engines and AI systems evaluate that content has. Earning visibility today requires a more intentional approach to how content is structured, written, and connected.

In this hands-on workshop, Wpromote’s VP of Organic Growth and Director of Content Marketing, will show you how to do build content that performs in both traditional SEO and AI-driven search with real examples, live exercises, and practical frameworks your team can apply immediately.

Register now to learn:

• Which content signals influence visibility in both traditional and AI-powered search, and where most teams fall short.
• How to write with clear intent, answer-first structure, and the semantic depth that drives discoverability and engagement.
• Why more brands are investing in newsroom-style content and how original reporting and proprietary data can drive visibility through syndication and earned distribution
• How to create content briefs that align strategy, structure, production, distribution, and measurement across your entire team

You’ll leave with a practical playbook for the AI era, plus a copywriting cheat sheet your team can start using immediately!

If your content isn’t consistently earning the visibility you expect, this workshop will give you a practical framework to improve how it’s planned, written, and structured.