From Keywords to Conversations: How AI Search Is Reshaping Behavior and the Metrics That Matter

How AI Is Redefining Search & SEO Strategy

AI is revolutionizing how people discover information, engage with content, and make purchasing decisions, which means the traditional SEO playbook is now obsolete.

In this on-demand session, Wpromote and Profound dive deep into how AI is transforming search behavior, reshaping funnel dynamics, and challenging long-standing KPIs like keyword rankings. You’ll gain access to the same strategic insights, frameworks, and expert analysis that were shared live with our audience, now available at your convenience.

In this webinar, you’ll learn:

• How generative AI is disrupting traditional search models and buyer journeys

• Why it’s time to move beyond outdated SEO metrics and embrace new indicators like visibility, authority, and relevance

• Actionable strategies and data-driven frameworks to adapt your SEO approach for long-term success

• Industry-specific insights to keep your brand competitive in an AI-powered landscape

Don’t miss your chance to catch up on this essential session and future-proof your search strategy.