Introducing Amazon Advertising. Learn More.
Paid Search Advertising is the smart, fast, and cost-effective way to unleash your website’s potential and increase both visibility and traffic online. Designed to do that and more, our Paid Search Advertising service is the best way to get a professionally managed paid search campaign on a small business budget. While your campaign will rest on the same technology platform that manages the PPC campaigns of our Fortune 500 clients, it is our human expertise that allows for ongoing strategizing, testing, and optimization that will accelerate your business’s growth.
Your dedicated Account Manager will research your business, location, and competition to develop a custom tailored paid search campaign designed to immediately start driving potential customers to your website. And we don’t stop there. Ongoing analysis, testing, and optimization will take place to ensure your campaign continues to help you reach your business goals. With full transparency, detailed reporting, and support, you will never be left in the dark with how your campaign is performing. All Paid Search Advertising campaigns will include:
Dedicated ManagementAt Wpromote, we focus on a personal approach. Each Paid Search Advertising client receives a personal dedicated Account Manager who will act as your one point of contact, assisting with any questions and concerns you might have.
Keyword Research & AnalysisUsing proprietary keyword research tools, your Account Manager will undertake extensive keyword analysis to guarantee that your campaign encompasses all possible, relevant search terms.
A/B TestingThroughout the campaign, your Account Manager will perform continual A/B tests to determine which ads perform the best and optimize the account accordingly. The ultimate goal is to maximize clickthrough rates and obtain the lowest overall cost-per-conversion.
Landing Page AnalysisThrough creative management and landing page analysis, your Account Manager will focus on taking the top spot by ensuring your ads are matched with and sending receptive potential clients to their most appropriate landing pages.
Geographic TargetingCampaigns can be targeted towards users in the specific geographic location that your company serves. Paid search budgets are thus never wasted on visitors outside the targeted location, allowing for precise and efficient spending.
Account Transparency & ControlWith our Paid Search Advertising Management, you will have full account transparency that allows you to view your campaign progress at any time. You will also retain complete control over your budget, and will be able to adjust your account’s spend whenever needed to reflect seasonality, promotions, and your evolving business goals.
Campaign Reporting & ConsultationEach month you will receive a report detailing the performance of your paid search campaign. Your Account Manager will review what efforts have been implemented to optimize your campaign over the last month and discuss key performance indicators (KPI) with you.
Amazon’s momentum has savvy online retailers creating Amazon storefronts and doubling down by investing in Amazon’s powerful advertising and marketing engines: Amazon Marketing Services and Amazon Advertising Platform.
These two ad engines allow retailers to strategically place their products across Amazon.com and other Amazon-owned third party sites, creating an impactful digital footprint to drive product awareness and sales.
Wpromote is here to help your retail business break into the Amazon marketplace and thrive.