Wpromote has unparalleled experience working with healthcare professionals in a variety of specialties.
Our Online Marketing Services For Healthcare Professionals Include:
Online Presence Management puts your business at the forefront of results when patients are searching for your services online. We will audit your current online presence to develop a strategy that will improve your practice’s overall online footprint. The audit will address all organic touchpoints that potential new patients might come across, from your website’s content and search engine rankings to your practice’s local directory listings on sites like Yelp and Google Maps. We have mastered the unique intersection of expert human management and technology to drive the highest possible return on investment (ROI).
Google Advertising allows your business to thrive in the online search environment by driving website visits from intent-driven searchers and increasing your visibility for relevant search terms. Google ads put your practice in front of patients who are actively looking for your services in your area and drive valuable actions on your website, such as office calls and appointment bookings. Your account manager will research your practice and its services, location, and competition in order to create a targeting strategy that will reach users who are most likely to become patients. Ongoing monitoring and reporting of ad performance will allow us to optimize for lower costs and increased conversions.
Social networks attract millions of daily users, which presents an opportunity to market your healthcare business to patients who are active online. Specifically, Facebook boasts 1.5 billion daily users and Facebook Advertising can place your brand name right in a Facebook user’s News Feed. We combine Facebook’s advanced targeting capabilities with attractive images and enticing ad copy to create ads that are targeted to the exact audience you’re trying to reach. With Facebook Insights and Ads Manager Analytics, we can interpret the performance of your ad campaigns and make changes in order to extract the most value.
Email marketing offers your practice a way to interact with current patients and reach out to prospective patients through personalized messaging sent straight to their inbox. Each email marketing campaign is customized to achieve your specific goals through different types of emails sent to different sets of contacts. Our analysis of an email send’s performance, customization of creative assets, strategic testing of email copy and creative, and ongoing campaign optimization will ensure that your email campaign continues to unleash untapped ROI.
Email Marketing campaigns can include:
If you are a healthcare professional in need of online marketing help, contact us today to discuss your project.Get In Touch