Franchise

Increase Foot Traffic At Your Local Franchise Locations

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As a franchise, you have an established brand and business model as well as a network of franchisees who are eager to bring your products and services to local markets. With experience working with various franchises in multiple industries, Wpromote is here to be an extension of your team and your online marketing partner. As most potential customers are searching online for a local business offering your products and services, we’ll help your franchisees rise above local competition when potential customers are looking for exactly what your business offers. Our online marketing services for both franchisors and franchisees are designed to support corporate marketing efforts by applying individual strategies for each franchise location. We provide a full suite of digital marketing services that can be tailored to each specific location, customer demographic, and business goal.

Wpromote is here to be an extension of your team and your online marketing partner.

All of our online marketing services for our franchise partners include:

  • Dedicated Google Certified Account Manager
  • Account Transparency
  • In-Depth Reporting & Consultation
  • Ongoing Analysis & Optimization

ONLINE PRESENCE MANAGEMENT

Establish Yourself in the Local Market

With Online Presence Management, we can influence how your franchise brand and locations appear when potential customers are searching for your products and services. Your expert account manager will devise a strategy that puts the franchise name and location at the forefront of organic search results.

FRANCHISORS

Allow your established brand name to thrive in local markets, while attracting new franchisees through a consistent but localized presence online.

FRANCHISEES

You have the brand name; now it's time to get visibility for it. Rise above local competition by making your business stand out from the rest when your customers are searching for your services online.

Online Presence Management includes:

  • Search Engine Optimization
  • Unique Content Development
  • Local Directory Management
  • Reputation Management
  • Link Development

GOOGLE ADVERTISING

Attract Valuable Leads & Increase Online Conversions

Google Advertising puts your franchise name and location in front of customers who are actively looking for your products and services in your area. Google ads boost your visibility in the search engines and drive website visits that lead to conversions from customers in your target market. We will research a franchise’s location and competition to create a keyword targeting and ad copy strategy that will entice searchers to become customers.

FRANCHISORS

Advertise your brand to prospective franchisees actively looking for resources to start a new business venture.

FRANCHISEES

Advertise your business to those who are actively searching for a business like yours.

Google Advertising campaigns include:

  • Keyword Research & Analysis
  • Geographical Targeting
  • A/B Testing
  • Landing Page Analysis

SOCIAL ADVERTISING

Localize Your Brand Awareness

Social networks present a unique opportunity to bolster your franchise name based on where potential customers are located, what they like, who they know, and beyond. We will leverage the advanced audience targeting capabilities of Facebook Advertising to boost both brand awareness and conversions through attractive, corporate-approved images and ad copy.

FRANCHISORS

Take advantage of the breadth of social networks' user bases and reach your ideal franchisees.

FRANCHISEES

Raise brand awareness among your ideal customers who are most likely to become loyal fans. Grow this fan base, drive traffic to your website, and get your business in front of those most interested.

Facebook Advertising campaigns include:

  • Campaign Strategy & Buildout
  • Audience Segmentation & Targeting
  • A/B Ad Testing & Demographic Targeting Optimization

EMAIL MARKETING

Grow Customer Loyalty

Digital marketing should not cease once a customer converts. To ensure that customer returns, reaching out with personalized email messages containing promotions, announcements, or a request for an online review can keep your brand top of mind. We will use your existing email contacts to develop an email campaign that will send relevant, behavior-based messages to targeted segments of your contacts in order to foster customer loyalty and engagement. We’ll even help you grow your email list to reach new valuable segments of your customer base.

FRANCHISORS

Cultivate a system of franchise locations that retain a loyal and engaged customer base.

FRANCHISEES

The customer relationship doesn't have to end after a sale or service completion. Keep customer interaction alive through email marketing to touch base with your customers right in their inbox.

Email Marketing campaigns include:

  • Onboarding & Welcome Emails
  • Promotional Emails
  • Newsletter Emails
  • Event-Triggered Emails
  • Review Solicitation

CREATIVE

Brand Consistency With Local Customization

It’s said that a picture is worth a thousand words. We can make sure that those thousand words say something great about your business with captivating images and video. Wpromote’s creative assets can be used on your website, in online ads, on social media, and more. Our account managers will use your branded assets as a foundation to design creative imagery that is unique to each franchise location.

FRANCHISORS

Maintain brand consistency while allowing franchise locations to customize marketing materials to appeal to their specific target market.

FRANCHISEES

Make the most of corporate creative assets while customizing them to fit your specific location and target customer base.

Email Marketing includes:

  • Ad Image Development
  • Branded Video Production
  • Infographic Creation

Contact Wpromote For Your Franchise's Online Marketing Needs

If you are a franchise in need of online marketing help, contact us today to discuss your project.

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