HOLIDAY 2018 RECAP:
WHAT WORKED AND
WHAT DIDN'T


HOLIDAY 2018 RECAP: WHAT WORKED AND WHAT DIDN'T

Your Guide to the Key Takeaways from 2018 and How to Use Them Now
2018 holiday spending increased 5.1% to more than $850 billion according to MasterCard. But what drove those impressive retail gains? Yep - digital.

But where some digital strategies worked, others couldn’t keep up with the competitive holiday market. We’re sharing our exclusive insights from working with a variety of clients across industries and channels.
Get our inside perspective on:
Promo Extensions
Social Products Ads
VIP Email Segmentation
Amazon Advertising Coupons
Bidding Strategies for Paid Media
Gift Guides
Sneak Preview
One thing is clear: connecting online and offline marketing efforts to deliver across channels for the customer is paramount to success. See the hard-won lessons inside.

Get the Lessons the Easy Way!

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