Harness the Combined Power of People & Tech
In a world where customers demand authenticity and clear value, human expertise and creativity are more valuable than ever. At the same time, AI and data automation are unlocking unprecedented opportunities for personalization, efficiency, and scale. But how do you combine these two essential components into true intelligence that helps you spark real audience connection and forge new paths to growth?
This is the critical question of our time.
To answer this, our 2025 Challenger Summit is bringing together the B2C and B2B leaders and experts challenging the status quo by activating hybrid intelligence: where humans and tech come together in innovative ways to give brands the ultimate advantage in the market.
Join us to explore new ways of working, unique applications of technology and data, and the processes that bring it all together. You’ll leave with the confidence and actionable steps to augment and empower your teams to move faster, make smarter decisions, and drive better results for your brand and business.
featured Speaker
Sharon Gai
Sharon Gai is a global expert on AI and innovation and former Alibaba executive, brings powerhouse insights and expertise to the 2025 Challenger Summit. A sought-after international keynote speaker, she’s energized audiences at TEDx, Singularity University, UBS, Nestlé, Deloitte, and more. She is the author of Ecommerce Reimagined, and her insights have been featured by Bloomberg, Reuters, ABC, CBC, and TechCrunch.
In her session, “Unlocking AI: How to Deliver More Impact (Even When Budgets Get Tight),” Sharon will reveal how AI can become a true strategic multiplier by automating resource drains, amplifying growth initiatives, and reimagining work in a fast-moving economy. Her actionable insights will equip marketers and leaders to achieve measurable results, even under tight constraints.
Meet the Speakers
Jenna Wigman
Director - Communications, Wpromote
Some conferences give you fluorescent lighting—we prefer natural light with an ocean view. The Fairmont Miramar Hotel & Bungalows is the ultimate setting for breakthrough ideas and maybe even a little beach time.
Sponsors
Thank you to our incredible partners for their support and for championing the challenger spirit with us.
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FAQs
Registration & Ticketing
- Tickets to Challenger Summit are complimentary, but subject to review and approval. All attendees must be officially registered.
- Tickets include access to all content sessions and food and beverage throughout the day.
Hotel Arrangements
By booking your stay at the Fairmont, you’ll stay steps from the action, maximize networking, and be fully immersed in the Summit experience. Reservations, modifications, and cancellations can be made directly here.
Getting Here
Parking
- Valet: Valet parking is available onsite at the Fairmont Miramar Hotel at 1133 Ocean Ave. Santa Monica, CA 90403. Please note this is the Ocean Ave. entrance of the hotel; not the main entrance off Wilshire, which your GPS will likely direct you to.
- Self-Parking: There are many self-parking lots in the area. The closest is on 1235 2nd St. between Wilshire and Arizona.
Rideshare
- We will be providing $25 pre-paid Uber passes to and from Fairmont Miramar Hotel for the event date. The code will be shared out on September 22nd to registrants, so keep an eye out.
Dress Code
Think California business casual, but really whatever you’re comfortable in.
Breakout Tracks
Our breakout sessions are classified as one of two tracks, feel free to mix and match as you want: Audience Evolution and Brand Evolution. You can take a sneak peek at the sessions in the agenda above on this page.
Meals
All your meals will be provided while onsite at Challenger Summit and we will cater to a wide variety of dietary restrictions. Snacks and beverages will be available throughout the day.
- Breakfast – 7:30am
- Lunch – 12:15pm
- Afternoon Treat – 2:45pm
- Happy Hour Appetizers – 5:15pm
How to Get in Touch
Contact events@wpromote.com.
