Paid Social Media Manager

Melville, NY • Social Media • Full Time • Experienced

Wpromote Melville

New York, New York. There’s no place like it. And as Frank Sinatra sang, “If I can make it there, I’ll make it anywhere.” Are you ready to make it in the city that never sleeps?

With an office in Melville, we are easily accessible from throughout the NYC metro area. Our Melville home is perfect for Long Islanders who want to enjoy the perks of a big NY agency without the big LIRR commute.

As New Yorkers (and Wpromoters), we get stuff done — but we also have a lot of fun doing it. Walk through our office and you’ll hear laughter and friendly conversation which are great complements to the high level of work we do. Free snacks, cold brew, a catered lunch once a week, and bagel Fridays (with real NY bagels, sorry LA folks) keep us going and help fuel the next brilliant idea.

There’s always something going on here, whether it’s an impromptu happy hour, a special celebration, or our highly anticipated— and competitive — Halloween costume and ugly holiday sweater contests. We love to give back and support non-profit organizations such as Long Island Cares, Island Harvest, Operation Gratitude, Momma’s House, and JDRF. Also, a few times a year we head off-site for events that give everyone a chance to come together away from their laptops.

Come join Wpromote’s Melville team!

Paid Social Media Manager

About Wpromote

Here at Wpromote, one of the nation’s leading digital marketing firms, we invite you to “Think Like A Challenger” and push our clients to take on the 800 lb. gorillas of their industries. Our crew of 300+ digital marketers breathes in marketing and exhales ROI, and we challenge our clients and ourselves each and every day to surpass yesterday’s expectations! Our award-winning campaigns have helped hundreds of companies from startups to Fortune 500 brands thrive. If you’ve heard of Forever 21, Verizon, Papyrus, TOMS, Wienerschnitzel, or Zenni Optical, you’ve heard of our clients. And we want you to join us in making our clients even better.

The Perks

If you’re not already convinced, our amazing perks have made us one of the Best Places to Work in the US two years running according to Ad Age, and one of Los Angeles’ best places to work 5 years in a row. Here’s why:

  • 80% Coverage of Health, Dental, and Vision Insurance
  • Traditional 401k and/or Roth 401k matching.
  • Quarterly team social events
  • Subsidized train/metro passes
  • Unlimited PTO and an innovative Work From Anywhere policy that gives our employees freedom to stretch their wings - and catch the cable guy
  • Gym Membership Reimbursement 

You Will Be

  • Formulating social media strategy for clients’ businesses and ensuring that recommendations and decisions are consistent with client objectives
  • Managing campaign ideation, set-up, activation, optimization, reporting and day-to-day communication for your client book of business
  • Working with both client and internal teams to create a collaborative social media strategy that integrates with, paid search, email, SEO, PR, and other online and offline advertising campaigns
  • Researching top influencers, competitors, and trends in our  clients’ industries
  • Analyzing and reporting relevant social media KPIs on a bi-weekly to monthly  basis, articulating successes and presenting new investment & growth opportunities
  • Researching and formulating ideas, concepts and action plans that support and improve our service delivery, operations, products and performance
  • Working across platforms, supporting social efforts across Facebook, Instagram, Pinterest, Twitter, Linkedin, and others as opportunities are identified

You Must Have

  • 2-3+ years of experience working in a combination of earned media and paid media advertising in an agency environment
  • Two or four-year degree in marketing, advertising, business, journalism or other relevant fields of study
  • Extensive experience, ideating, developing, optimizing, analyzing, and reporting on earned and paid campaigns on social platforms
  • B2B and B2C social media experience, with an emphasis in direct response, performance campaigns 
  • Strong knowledge of Google Analytics, Facebook Analytics, and marketing attribution models
  • Client facing experience - in-person presentations, video conferencing, phone, and daily email communication  
  • Ability to think on your feet and work independently on multiple tasks, being mindful of prioritization and deadlines
  • Solid knowledge of Facebook Ads Manager, LinkedIn Ads Manager, MS Excel (V-look up, Pivot Tables, etc), Google Suite/Apps, Asana, Slack and various third-party tools & advertising platforms for research, testing and reporting at scale
  • The effortless ability to grasp and assume  the “brand voice” of multiple clients
  • The ability to surface and articulate  innovative ideas, approaches, and solutions to our day-to-day work
  • Creative and analytical skills, complemented by the ability to take direction, learn/develop new skill sets, problem-solve, and take on new challenges while paying strong attention to detail
  • A team-focused, collaborative mindset at all times
 
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