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Group Digital Account Director

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What We’re Looking For


Group Digital Account Director

New York City, New York • Full Time

The Role

Wpromote is looking for a Group Account Director who will be responsible for the stability and profitability of the company’s client base and has extensive knowledge of digital marketing and media. If you have a proven track record of managing integrated marketing campaigns (Paid Search, SEO, Social Media, Email, Video, Display) and other supporting initiatives that help achieve client goals along with driving revenue, this could be the perfect match! You will be responsible for leading some of our largest client relationships, as well as guiding a large team of performance marketers to create, implement, measure, and test successful strategic deliverables. In addition to monitoring and mentoring your client teams, you will be called upon to assist with defining business goals and needs for clients, implement new marketing campaign ideas and program planning, participating in new client pitches, and develop training techniques and systems to support the growth of client accounts.

**This position is not eligible for immigration sponsorship

#LI-JL

You Will Be

  • Managing your respective Account Management team along with their client book of business to provide the highest level of client care
  • Strategizing and executing large-scale client marketing programs
  • Collaborating with Strategy, Creative, Media Channel, and Technology teams to develop and implement integrated marketing solutions
  • Partnering with the sales team during new business pitches
  • Working with Account and Channel teams to streamline reporting with a focus to provide actionable insights
  • Collaborating with Project Management to problem solve staffing challenges as well as to inspire regular communication flow between AM and PM teams
  • Conducting  performance reviews and creating development plans for direct reports
  • Implementing policies and procedures to ensure the Account Services team is meeting and exceeding goals
  • Motivating, recognizing, and rewarding outstanding performance both on an individual and team basis
  • Staying current on emerging technology changes and innovations through formal and informal study, business and professional publication consumption, networking, and participation in professional organizations; ensure Account Services team is educated on this information
  • Participating with the management team to problem solve company challenges and to work toward the achievement of company growth goals
  • Providing regular account updates to Executive team

You Must Have

  • 8+ years experience marketing in digital channels – search (organic and paid), social, display, programmatic and video 
  • Experience working with creative and development teams to produce an iterate digital assets
  • Ability to produce cohesive media plans and go to market strategies for complex clients
  • Experience managing direct to consumer, performance based media.
  • Analytical and logical; standard strategic marketing skills (competitive assessment, industry analysis, SWOT, etc)
  • Solid and proven ability to help lead a team
  • The ability to work in a team structure that fosters collaboration
  • An energetic attitude and be passionate about your career
  • Strong ability to prioritize and manage multiple tasks and projects simultaneously, and work under pressure to meet deadlines
  • Bachelor’s degree

Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.

*Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.

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  • “The employees at Wpromote are truly a team. In my day-to-day, I regularly have to lean on people to step outside of their defined roles to assist me in different aspects of my job. I have never heard someone say that this isn't what they do or they don't have time. Everyone-- from the executive team to our summer interns-- steps up and pitches in!”
    Kristin Costigan photo
    Kristin Costigan
    Sales Executive
  • “Every day it seems like there is a new challenge that requires a unique solution, and this helps keep the job exciting and forces us to stay on the cutting edge of innovation in everything we do. The industry is ever-changing, particularly within the paid search channel, and I love getting to put my detective hat on each and every day to solve these complex problems.”
    Maarten Lefor photo
    Maarten Lefor
    Associate Director, Paid Search
  • “I believe that Wpromote's commitment to being a Challenger will continue to propel the company forward as a leading agency. In my role, I am able to push clients into testing more and continuing to innovate, to truly embrace the Challenger mindset.”
    Mylan Jefferson photo
    Mylan Jefferson
    Manager, Social
  • “Every day I’m blown away by the talent here. Our account managers, specialists, designers, and developers are constantly pushing the limits of what’s possible for our clients.”

Get The Scoop On Wpromote New York 

Enter through the impressive three-story, art-filled lobby and make your way up to Wpromote New York, showing off some Midtown realness. Our office has incredible views of nearby landmarks like Radio City Music Hall, St. Patrick’s Cathedral, and Rockefeller Center. Our team enjoys some of the office perks like a wellness room, complimentary refreshments, and professional and social events. Come check out everything Wpromote New York has to offer!

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