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Email & Lifecycle Marketing Production Manager

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What We’re Looking For


Email & Lifecycle Marketing Production Manager

Remote, United States • Full Time

The Role

Wpromote is looking for a sharp Production Manager to join our Email & Lifecycle Marketing team that will be the primary campaign producer for Email, SMS, and marketing campaigns. The Production Manager is responsible for setting up journeys and campaigns on SFMC, Bluecore, Airship, and Attentive for a Wpromote client that is in the athletic apparel retailer industry.

At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.

We offer:

-100% paid parental leave

-401(k) matching

-Medical, Dental, Vision, Life, Pet Insurance

-Sponsored life insurance

-Short Term Disability insurance  and additional voluntary insurance

-Annual Class Pass Credits and more!

 

The anticipated annual salary for this role will range from $65,000 – $85,000, based on a variety of factors unique to each candidate, including skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and the respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above).

**While this position is remote-friendly, this individual must reside in PT and preferably within the Los Angeles area. 

***This position is not eligible for immigration sponsorship

Important Notice: Beware of Job Scams

Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.

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You Will Be

  • The primary campaign producer on the team for day-to-day marketing campaigns; responsible for setting up journeys and campaigns on SFMC, Bluecore, Airship, and Attentive
  • Partnering with Sr. CRM Developer to build emails from the assets provided and set up the journeys with correct segmentation (based on Asana tickets) in SFMC/Bluecore
  • Setting up Attentive SMS campaigns based on Asana ticket information and then passing off to QA for approval; once approved, responsible for scheduling
  • Setting up Airship Push marketing campaigns and routing to QA for approval before scheduling
  • Communicating regularly with QA team, CRM team, etc. along production journey to work out kinks and clarify details or changes
  • Supporting Sr. CRM Developer (as needed) on building/revising email automations in Bluecore, SMS automations in Attentive, and Push automations in Airship for Roadmap projects
  • Supporting Sr. CRM Developer (as needed) on Mar-Tech data-related roadmap projects
  • Providing backup support for Coordinator as needed 

You Must Have

  • At least 3+ years working in CRM / Email marketing experience in SFMC, Bluecore, Airship, and Attentive
  • Experience production for leading on Email, SMS, and Push programs
  • Experience leading on Mobile App Push Notifications is a plus
  • Experience strategizing and executing comprehensive list segmentation, life cycle/drip automations and triggered events within an ESP
  • Excellent verbal and written communication skills
  • The desire to solve problems and create solutions
  • Ability to hit the ground running and pick up new skills
  • Client-centric mindset constantly seeking ways to drive client success
  • Strong project management skills maintaining client communications across several clients
  • Experience with web analytics (GA or Omniture, etc) and setting up UTM tracking
  • The drive to thrive in a fast-paced, team-oriented environment and the ability to work independently
  • Experience working within a Project Management platform preferably Asana & Miro
Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.

Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.

  • “The employees at Wpromote are truly a team. In my day-to-day, I regularly have to lean on people to step outside of their defined roles to assist me in different aspects of my job. I have never heard someone say that this isn't what they do or they don't have time. Everyone-- from the executive team to our summer interns-- steps up and pitches in!”
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    Kristin Costigan
    Sales Executive
  • “Every day it seems like there is a new challenge that requires a unique solution, and this helps keep the job exciting and forces us to stay on the cutting edge of innovation in everything we do. The industry is ever-changing, particularly within the paid search channel, and I love getting to put my detective hat on each and every day to solve these complex problems.”
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    Maarten Lefor
    Associate Director, Paid Search
  • “Every day I’m blown away by the talent here. Our account managers, specialists, designers, and developers are constantly pushing the limits of what’s possible for our clients.”
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    Jenny Leddy
    Senior Design Director, Agency Marketing

We Make Mondays Suck Less

Making it our mission to Make Mondays Suck Less, we strive to produce results that you’ll be excited to see and we’ll be excited to deliver. When you love what you do and who you work with, your Mondays will always be better. From office perks to meaningful employee benefits, we’ve created an environment where team members are excited to come to work and clients are blown away by their performance.

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