Web Analytics Manager

What We’re Looking For

Web Analytics Manager

Dallas, Texas • Full Time

The Role

We are looking for a Web Analytics Manager who has a strong understanding of web analytics and is able to create custom reporting within Google Analytics and/or Adobe Analytics. The ideal person is someone who is able to create a narrative through all the reports to provide an analytics strategy around their client’s business objectives. You will have the opportunity to further your knowledge in analytics within the digital marketing space and collaborate with various digital marketing channels to create holistic solutions for clients!

At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through policies like unlimited PTO, half-day Fridays year round, flexible schedules, work from anywhere options, 100% paid parental leave, and 401(k) matching. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.

*If you reside in Colorado, please click this link to view Colorado compensation information and apply for this role. Residents of all other states are encouraged to apply to this posting. Compensation packages for employees and applicants outside Colorado may differ from the Colorado compensation information and are based on a wide array of factors unique to each candidate and location, including but not limited to skill set, years & depth of experience, education and certifications, and geographic location. This may differ in other locations due to cost of labor considerations.

**This position may be performed remotely in most states within the US, with some exclusions

***This position is not eligible for immigration sponsorship

#LI-JJ

#LI-Remote

You Will Be

Working directly with clients across a wide range of industries from both business & technical-centric roles.
Translating business goals into technical requirements & working closely with developers to implement new tags
Diving deep into Google Analytics, and/or Adobe Analytics & providing insights to help businesses grow & invest intelligently in their marketing mix
Auditing existing analytics implementations and presenting your analysis to clients
Developing measurement strategies around client’s business goals and working closely with our development team to implement tagging changes

You Must Have

2-3 years of hands on experience working inside of Google Analytics and/or Adobe Analytics .
1-2 years of working with clients and/or reporting measurement insights to marketing stakeholders within an organization.
Basic understanding of Google Tag Manager (Bonus points if you have implemented anything using custom javascript
Awareness of the wider Digital Marketing space, including Paid Search, Paid Social, SEO & general Digital Marketing strategy.
Experience visualizing data to communicate analysis with stakeholders in Google Analytics, Google Data Studio, or other visualization platform.
The ability to know your way around a spreadsheet – beyond simple data input, you’re well versed when it comes to basic data analysis.
Strong working knowledge of Google Suite
An understanding with connecting online & offline data sets within Google Analytics a bonus

Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.

Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.

Apply Now

“The employees at Wpromote are truly a team. In my day-to-day, I regularly have to lean on people to step outside of their defined roles to assist me in different aspects of my job. I have never heard someone say that this isn't what they do or they don't have time. Everyone-- from the executive team to our summer interns-- steps up and pitches in!”

Kristin Costigan
Sales Executive
“Every day it seems like there is a new challenge that requires a unique solution, and this helps keep the job exciting and forces us to stay on the cutting edge of innovation in everything we do. The industry is ever-changing, particularly within the paid search channel, and I love getting to put my detective hat on each and every day to solve these complex problems.”

Maarten Lefor
Associate Director, Paid Search
“I believe that Wpromote's commitment to being a Challenger will continue to propel the company forward as a leading agency. In my role, I am able to push clients into testing more and continuing to innovate, to truly embrace the Challenger mindset.”

Mylan Jefferson
Manager, Social
“Every day I’m blown away by the talent here. Our account managers, specialists, designers, and developers are constantly pushing the limits of what’s possible for our clients.”

Jenny Leddy
Brand Director, Marketing

Interested In Wpromote Dallas?

Big things happen here! Yes, we work hard, but we play even bigger. Catch us in the community delivering food for Meals on Wheels, searching in scavenger hunts at the State Fair, playing pinball at the Cidercade, or cheering the Texas Rangers on at a ballgame. We also have fun with a bit of competition. Can you take on our Office Olympics champion for the longest plank, speed to victory in Mario Kart in our break room, or out craft our best holiday desk decorator? We’d love to see you join in the fun and try.

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Web Analytics Manager

What We’re Looking For