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Web Analytics Manager

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What We’re Looking For


Web Analytics Manager

Atlanta, GA • Full Time

The Role

We are looking for a Web Analytics Manager who has a strong understanding with web analytics and is able to create custom reporting within Google Analytics and/or Adobe Analytics. The ideal person is someone who is able to create a narrative through all the reports to provide an analytics strategy around their client’s business objectives. You will have the opportunity to further your knowledge in analytics within the digital marketing space and collaborate with various digital marketing channels to create holistic solutions for clients!

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You Will Be

  • Working directly with clients across a wide range of industries from both business & technical-centric roles.
  • Translating business goals into technical requirements & working closely with developers to implement new tags
  • Diving deep into Google Analytics, and/or Adobe Analytics & providing insights to help businesses grow & invest intelligently in their marketing mix
  • Auditing existing analytics implementations and presenting your analysis to clients
  • Developing measurement strategies around client’s business goals and working closely with our development team to implement tagging changes

You Must Have

  • 2-3 years of hands on experience working inside of Google Analytics and/or Adobe Analytics .
  • 1-2 years of working with clients and/or reporting measurement insights to marketing stakeholders within an organization.
  • Basic understanding of Google Tag Manager (Bonus points if you have implemented anything using custom javascript
  • Awareness of the wider Digital Marketing space, including Paid Search, Paid Social, SEO & general Digital Marketing strategy.
  • Experience visualizing data to communicate analysis with stakeholders in Google Analytics, Google Data Studio, or other visualization platform.
  • The ability to know your way around a spreadsheet – beyond simple data input, you’re well versed when it comes to basic data analysis.
  • Strong working knowledge of Google Suite
  • An understanding with connecting online & offline data sets within Google Analytics a bonus

Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.

*Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.

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    Kristin Costigan
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  • “Every day I’m blown away by the talent here. Our account managers, specialists, designers, and developers are constantly pushing the limits of what’s possible for our clients.”

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