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Freelance Art Director

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What We’re Looking For

Freelance Art Director

Los Angeles, CA • Freelance

The Role

Wpromote is building out our Performance Creative team and we are looking for an amazing Freelance Digital Art Director who is driven by innovation, data, creativity, and design. You’ll conceptualize digital ads in partnership with Performance Creative Leads and delegate the vision to a team of editors and graphic/motion designers. You will also assist with the pitch process and communicate ideas to clients. This small and mighty team leverages data to help craft the creative story to the right audience at the right time. If you love being challenged by adapting creative to the ever-changing digital world, let’s chat. (This role is based in Pacific timezone)

At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.

The anticipated hourly rate for this role will range from $75.00 – $125.00, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, education and certifications, competitive benchmarks, scope of responsibility, and market dynamics.

*This position is based in LA/West Coast, starting around 32-hour

**This position is not eligible for immigration sponsorship



You Will Be

  • Developing creative briefs and managing projects/deliverables across the team
  • Approving work and giving feedback to your team of designers to produce excellent visual work
  • Managing and mentoring a team of designers, video editors, and creators with regular feedback and team-building exercises
  • Supporting the designers by creating concept boards, pitch decks, sales docs, email creative, Facebook and Instagram ads, YouTube ads,  banners, static, carousel, and others as needed based on bandwidth
  • Working with the Performance Creative Leads to create concepts for digital ads and implementing channel-specific playbooks and methods across Facebook, Instagram, YouTube, Amazon, Content Marketing, Search, Google ads, and others
  • Leading brainstorming sessions with Performance Creative Leads for large campaigns, transforming thoughts and half-ideas into fun, innovative, and clever executions 
  • Building out visual ideas via storyboards, mocks, sketches, etc, and creating mood boards that distill or expand on the visual tone of a brand
  • Overseeing a broad range of digital projects for clients across most product and service categories, B2C, B2B 
  • Championing the look and feel of your clients (style guides are your bible)
  • Generating templates and rebuilt assets for each client for other editors and motion designers to use in their work 
  • Conducting competitor analysis on all Wpromote Performance Creative clients
  • Collaborating with the Performance Creative Leads to apply the latest paid media best practices to every creative opportunity

You Must Have

  • 5-6 years experience at a digital advertising agency or marketing firm (Performance Marketing experience preferred)
  • An exceptional digital portfolio showcasing innovative concepts and creative solutions (please include a link or attachment with your application)
  • Experience in making performance-focused ads for Facebook and Instagram, YouTube, Amazon, and other channels 
  • Advanced knowledge of Mac OS, Adobe CC Suite (photoshop/illustrator), and After Effects
  • Strong communication skills to work with internal teams and present to clients
  • Comfortable in a fast-paced environment with the ability to stay organized and juggle competing priorities while maintaining exceptional attention to detail
  • Advanced typography, layout, and prototyping skills, conceptual abilities, and understanding of user-centric design
  • Experience concepting and storyboarding for motion graphics with the ability to communicate those concepts to a team of designers
  • Ability to follow creative direction and feedback from internal teams and clients
  • Comfortability with a modular systemic approach to creativity
  • Highly skilled in leading and working with a team of creative talent
  • The ability to pre-build and create templated graphic packages for video editors
  • A positive, open mind that is focused on having a stellar creative vision with a strong understanding of Performance Creative business objectives
  • Bachelor’s degree in Graphic Design or a related field
  • Knowledge of HTML5 banner animation is a plus 
Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.

Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.

  • “The employees at Wpromote are truly a team. In my day-to-day, I regularly have to lean on people to step outside of their defined roles to assist me in different aspects of my job. I have never heard someone say that this isn't what they do or they don't have time. Everyone-- from the executive team to our summer interns-- steps up and pitches in!”
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    Kristin Costigan
    Sales Executive
  • “Every day it seems like there is a new challenge that requires a unique solution, and this helps keep the job exciting and forces us to stay on the cutting edge of innovation in everything we do. The industry is ever-changing, particularly within the paid search channel, and I love getting to put my detective hat on each and every day to solve these complex problems.”
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    Maarten Lefor
    Associate Director, Paid Search
  • “I believe that Wpromote's commitment to being a Challenger will continue to propel the company forward as a leading agency. In my role, I am able to push clients into testing more and continuing to innovate, to truly embrace the Challenger mindset.”
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    Mylan Jefferson
    Manager, Social
  • “Every day I’m blown away by the talent here. Our account managers, specialists, designers, and developers are constantly pushing the limits of what’s possible for our clients.”
    Jenny Leddy photo
    Jenny Leddy
    Brand Director, Marketing

We Make Mondays Suck Less

Making it our mission to Make Mondays Suck Less, we strive to produce results that you’ll be excited to see and we’ll be excited to deliver. When you love what you do and who you work with, your Mondays will always be better. From office perks to meaningful employee benefits, we’ve created an environment where team members are excited to come to work and clients are blown away by their performance.

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