Happy New Year! Sure, 2009 was kind of a downer but 2010 is the start (sort of) of a new decade so things are bound to pick up, right? Right! It’s the Year of the Tiger (in about five weeks) so it’s time to start thinking like a Tiger: 2010… it’s gonna be gr-r-r-reat!
Okay, that just broke my New Year’s Resolution on not making any more terrible jokes.
Well, without further ado, let’s take a look at some of the good news on the horizon for 2010! Let’s get going:
- Are you part of a start up? Wpromote probably can’t be considered a start up any longer, however, we certainly started as one! I guess most businesses did, right? Maybe that’s why we were so happy to hear that Q4 was a great one for start ups. Due, in part, to Amazon’s acquisition of Zappos, M&A in Q4 for 2009 was up by a factor of seven from the previous year. That’s some serious merging and acquiring! [ReadWriteWeb]
- Remember when eCommerce was something that people used to say? That was back when it was “eThis” and “eThat” all over the ePlace. Nowadays, it feels like commerce is just commerce, however, one report specifically noted that eCommerce was up about 12% in Q4 of 2009 compared to 2008. So, if you want to help the eConomy, head over to the nearest eTailer and spend some eDollars to keep this train eRollin’! [AdAge]
- So, it sounds like we had a pretty decent Q4 but what about the future? Well, one area that is on the rise is the burgeoning display advertising market which promises a big rebound in 2010. We all know, of course, that search advertising is where it’s at, however, with all the new developments and technologies associated with display advertising, it’s becoming more and more prudent to integrate marketing efforts across the two media. So, get to integrating, everyone! [Washington Post]
The biggest story of the day, of course, is the launch of the new Google Nexus One superphone. It’s so amazing, allegedly, that Google gave it its own URL. This isn’t really search engine news but it is pretty crazy. I mean, Google is now competing on Apple’s sacred turf and one could logically have their email (Gmail), phone service (Google Voice), search engine (Google), marketing (Google AdWords), news (Google News), blogs (Google Reader, many of which will be powered by Google-owned Blogger), videos (YouTube) and God knows what else all on a single device brought to you by–who else–Google! Are you scared yet? If you are, don’t be. It’s much, much too late for that…
Thanks for stopping by. Read up on and keep up with the online world; keep reading Tues News! Catch ya later!
PS: For a New Year’s treat, go to Google.com and hit “I’m feeling lucky” without entering anything into the search box!