Here at Wpromote we have a whole department dedicated to helping over 400 small business clients succeed online, so this month we’re recapping updates in the online marketing industry specifically for our local small business clients.
90% Of Retail Shoppers Use Smartphones In Stores
Mobile continues to have a big impact on how customers are interacting with their local businesses. A recent survey of 12,000 US smartphone users found respondents commonly use their smartphones while shopping in a store for price comparisons, looking up product information, and checking out reviews online.
8 Things SMBs Should Consider Before Adopting Mobile Payments
Currently only 32% of small businesses accept mobile payments. For local merchants making the move to mobile payments can give businesses a competitive advantage, improve customer’s experiences, and ultimately save small business owners money. This checklist breaks down all the things your business should consider before adopting mobile payments.
Google Maps Now Lets You Send Locations From Phone To Desktop
You can now send a place you find on a desktop through Google maps and send it to your device. As long as you are signed in on both devices the location will be sent to your mobile device. This way you can easily get directions to the restaurant or store you just looked up on your desktop at your fingertips. This is just one of the many ways Google has further integrated desktop and mobile search.
5 Ways To Use What Consumers Want To Boost Your Local SEO Strategy
Consumers report using local businesses more than national chains, yet many local businesses are missing the opportunities to reach these customers. A study that found 42% of consumers use online review sites and social media to research a business online. This article highlights 5 ways you can utilize your consumers to boost your online presence on review sites, social media and other platforms.