Why Did Facebook Do This?
At the latest F8 Conference, Facebook announced their new Open Graph. Open Graph is a way for Facebook to “connect” all parts of the Internet through Facebook. Facebook CEO Mark Zuckerberg said, “Yelp is mapping out the part of the graph that relates to small businesses. Pandora is mapping out the part of the graph that relates to music. If we can take these separate maps of the graph and pull them all together, then we can create a Web that’s smarter, more social, more personalized, and more semantically aware.” This is why you see more personalization on the sites you visit. Facebook is trying to effect consumer behavior by connecting consumers and brands by way of their common friends. If you visit Wpromote’s website and see that three of your friends “like” Wpromote, aren’t you more inclined to think positively about Wpromote and possibly hire us? Yes.
What Does This Mean For You?
Be careful. That’s all I can tell you. If you know that anything you post on your Facebook could be public, and you’re worried about the public seeing it, then don’t post it. As bad as it sounds, it’s not that difficult to go into the privacy settings and click on the settings you’d like your profile to adhere to. If you’re really paranoid, you can delete your account.