Whether or not you blog, today’s post about WordPress Plugins will be a interesting read, especially if you have an online website and are perhaps questioning whether or not you in fact do need a blog. Over the past year many changes have happened, as lots of people with web-based businesses have turned to blogging as a way to help promote their online presence. In the online world, you have to be an authority in your niche or you simply won’t be able to compete with search engine results past page 2 or 3.
Well if you are trying to rank for terms so that your website comes up in search engines then the answer is
Google recommends adding 1 page of content minimum per day. Daily blog posts can help you easily achieve this recommendation. The problem is usually in the quality and length of the posts. Professional competitive websites usually hire content writers who agree to post specific amounts of information on sites at certain times. With a high enough budget, a great site can have several updates (not much unlike a daily newspaper) each day, making its sections worthy of linking to and reading. Nothing beats daily fresh content, provided the topics are on par with the site’s niche and well written and informative.
Blog Software Questions
WordPress is free software that can either be hosted on a server or you can use their system to host your blog. For serious bloggers and professional business websites, my recommendation is to download and install WordPress on your own hosting server rather than use something online. Also having a great domain name for your blog can really help, or it can be in /blog from a main company site.
Why Choose WordPress?
My choice of blogging platform is currently WordPress. Why? Well, there are a lot of people out there who are constantly trying to improve it by writing WordPress Plugins that do the little things that you wish WordPress itself could do.
Often when a Plugin gets widely used, it becomes part of the next version of WordPress. Over the past year I’ve watched this software evolve quite a lot.
I remember just last fall not being able to do things in WordPress that I would complain about, which now are part of my daily blog routine.
Here are Some of the recent great WordPress plugins I’ve been using:
: – this Plugin lets you easily insert YouTube videos into posts by simply using a hyperlink formed like this:
(^ NOTE the v in httpv which is what makes this plugin work)
In the settings area of the Smarth Youtube plugin you can adjust default Video and Height in Normal Mode or in High Quality Mode. The defaults are 425×344 for normal mode and 480×360 for high quality mode.
- You can choose to include or not include related videos (Default is to Not include)
- Show Borders and alter the color
- Turn on or off AutoPlay (so the page plays the video automatically when someone arrives at the page without hitting play.
Aerosmith’s Love in an Elevator, demonstrating the use of the Smart Youtube Plugin.
From Stephan Spencer’s Netconcepts.com firm, this title tag plugin itself has been evolving. In the earlier versions you could title the post you were writing with a title tag that would appear in the <title>title</title> section of code automatically as WordPress didn’t leave that option. Now the plugin has been extended to allow you to retitle multiple posts from a single interface plugin page in the administrative area of WordPress.
Before I do anything major to the blog, I always back it up first. This plugin allows an easy quick backup, as well as a scheduled backup that will email the contents of the blog to you or place it in a directory on the server automatically depending on how you configure it. For example, when there is a new version of WordPress available and you see that ‘Your WordPress is out of Date’ message, this is a good time to use the WP-Backup Plugin to backup the contents of your blog. Next you will perform the upgrade with the next plugin, InstantUpgrade.
This plugin allows you to upgrade WordPress with one click. It is very handy and saves you the hassled of having to download, transfer files and perform the upgrade. With the frequency of WordPress updates, it has really become a time saver for me. I generally support a large number of WordPress blog installations which all need to be upgraded when the time comes. This saves time. Bottom Line.
So if you are still wondering whether or not you should be running a blog on your website, then keep reading this blog and our new SEO section which will contain more and more information about Search Engine Optimization and what it can do for your natural organic search results. Just think how many people search Google every day with unique phrases looking for information, ‘YOUR information!’. It is your job if you do SEO to make sure it is properly indexed in Google and ready to rock their browsers with all that mind-blowing content, or at least something useful.
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