It’s only the 2nd week of 2010 and already big things are happening. For starters, Sarah Palin has been tapped to become a Fox News commentator.
Political leanings and search marketing aside, is Palin the best choice to influence the American public with insightful commentary on world news? If her track record says anything, it’s that current events are not her specialty. Does anyone remember her infamous quip from the Charlie Gibson interview about Russia? If not, let me refresh you: Sarah Palin can see Russia from her house.
Ok, that was Tina Fey’s dramatization of the original Palin quote on SNL, but you get the point. The bottom line is Sarah Palin probably gives ‘good content‘; she gets attention and inspires debate, which brings me to the other piece of big news I want to address: Mark Zuckerberg’s attitude problem. Wait, what?
What I meant to say, fair readers, is it turns out Facebook’s darling (and not-so-darling, depending who you ask) C.E.O. Mark Zuckerberg has apparently decided you no longer wish your private life to be, well, private. In his speech at SF’s Crunchies awards ceremony this past weekend, Zuckerberg announced that privacy is no longer a social norm, and his comments are flying around the internet being dissected by bloggers, journalists, privacy advocates, and social networkers alike (see ‘good content’).
Now, if you’re worried about privacy and have a Google account, Facebook profile, or mobile phone, it’s probably too late, but privacy means different things to people, and there is something to be said for tact. Zuckerberg may want to go back to charm school, because his take-no-prisoners attitude is raising lots of eyebrows, especially when it comes to how he handles Facebook users’ personal data (and that includes content, your content – your pictures, videos, notes, artwork, etc.).
On top of all that, Google just launched the Nexus One, aka ‘iPhone-killer,’ aka new shiny new toy for tech-heads and early adopters to praise and gripe about until the next new thing hits the shelves, not to mention another device that will be used to share content while on the go. Sometimes you just can’t wait to post that Facebook video or share that Sarah Palin quote, you know?
Not bad for week 2. We’ll see you next time with a closer look at what makes content good, and why content is one of the most important pieces of your marketing mix in 2010.
Is there anything news-worthy, SEM-related or otherwise, that caught your eye this past week? Anything you’re looking forward to hearing about in the coming month? Post your thoughts below!