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It’s no secret that social media has replaced traditional news forms as the initial informant to the masses. Furthermore, news outlets have embraced a more crowd-sourced approach to curating breaking events and collective reactions. In the wake of the Supreme Court decision to abolish DOMA (the Defense of Marriage Act) and Prop 8, I decided to compile some data to analyze same sex marriage on Twitter, as quite an interesting ripple permeated the platform yesterday.

I pulled these stats using an awesome analytics tool on three of the top trending hashtags in relation to the court’s ruling yesterday: #DOMA; #Prop8 and #LoveIsLove. Here are a few key takeaways from those who took to Twitter:

1. At approximately 6 am PST, we collectively started caring tweeting more about #DOMA and #Prop8 than we did about our morning coffee. For the first time ever. Yes… Ever. I would imagine a significant population had to physically set down their coffee in order to construct said tweet. I know that’s not always an easy decision to make…


Well done, guys. Obama would be proud. Speaking of which…
2. @BarackObama died and went to retweet heaven. Err, is ‘Twitter Heaven’ the correct terminology? I wouldn’t know, as I’ve never been–but I can imagine that occupying 4 spots of the top 5 tweets of the day would be pretty great. The numbers speak for themselves:

Screen Shot 2013-06-27 at 7.04.09 PM

Also gracing the top 10 list were Nancy Pelosi, Piers Morgan, Ricky Martin, Lea Michele and Diddy.

3. #DOMA > #Loveislove > #Prop8 . Of the three hashtags we analyzed, the DOMA hashtag was present in nearly half of the tweets within the selected scope.

Screen Shot 2013-06-27 at 7.08.04 PM

4. The plural for SCOTUS is not SCOTI. Not that you would’ve originally pondered such a ridiculous thought, obviously you knew that SCOTUS stood for Supreme Court Of The United States. You were just trying to make a joke. Everybody calm down and look at these other related hashtags that were popular yesterday:
Screen Shot 2013-06-27 at 3.24.13 PM

5. People from all over the world were tweeting about it too! Yes, the United States accounted for the vast majority but as you can see in the map below, there is a decent dispersion globally:

Screen Shot 2013-06-27 at 3.26.29 PMScreen Shot 2013-06-27 at 3.26.59 PM

We even saw 28 hashtag mentions come from the country of Kazakhstan. Oh, wait…


It seems there may have been a slight misunderstanding, @tristramperry — different language.

6. Overall, we just feel gay! In the traditional sense of the word (merry; cheerful; jolly). Using an algorithm that evaluates the language content of the tweets for positive and negative word choice, we found that on a scale of 1 (very negative) to 100 (puppies and rainbows), the overall activity related to same sex marriage ranked in at 90. Below, ‘sentiment’ rating is broken down by hashtag:


So there you have it–six awesome facts about the recent Twitter response to the SCOTUS ruling. There is only one question that remains:



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