NEW YORK (MSNBC) – One of Wpromote’s core services, Search Engine Optimization (better known as SEO), should be part of any small business owner’s growth strategy. In order for your business to have an impact online, you need to rank high on search engine results pages. Michael Mothner, founder and CEO of Wpromote, provides tips on how to improve your website’s prominence. He also touches on the latest changes in Google’s search algorithm to incorporate more of the social stream into search results, and adding video content to your site.
Check out the interview on MSNBC here:
SEO lays down an extremely important foundatin to all online marketing campaigns by making it easy for new content to be indexed and linked to from other campaigns or guest bloggers. The best results occur with a combination of smart ‘on-page’ SEO tactics and a solid ‘off-page’ SEO strategy, such as creating informative peices of content that people will share, causing organic and relevant links to appear back to the site.