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Wpromote On-Site SEO Director Matt Souza joins Greg Pautsch to discuss a variety of blog strategies and tactics he’s used over the course of his career to help his clients get a lot more visibility and conversions through their blog efforts. The guys discuss refreshing content, to guest post or not to guest post, working with the right writer, talk everything content networking and play out an actual client scenario. There’s also a listener contest!

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