With Instagram’s Story feature, the importance of using social advertising in new and creative ways continues to be of utmost importance to digital success.
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Facebook is capitalizing on video for advertising, Instagram is reaching tech shoppers on mobile via video, and Twitter is making their video experience more immersive.
Advertising needs to not only target the right audience, but also pique their interest. Let’s take a look at the easiest ways to conquer social advertising with social do’s and don’ts!
The history of social media advertising actually goes back more than a decade now. Here’s an in-depth look at the way our favorite social media platforms evolved to become potent marketing tools.
So you want to master Instagram? There are steps you can take, programs you can use, and things you can do that will definitely take your Instagram to the next level.
This Smorgasbord covers Facebook taking aim at brick-and-mortar optimizations, Instagram trying to streamline its ad capabilities, Twitter continuing to fall behind, and Snapchat setting its sights on the prize.
Disappearing content on Snapchat and Instagram may be the next biggest digital marketing strategy for brands big and small. Could this tactic work for you?
Instagram launched their newest feature, Instagram Stories, earlier this week. So how is it different from Snapchat? Read on to find out how!
A new “Behavior and Emotions” study had some interesting tidbits on how users interact with Facebook & Instagram.
Pinterest is rolling out a number of new features and enhancing existing ones so Pinners and shoppers can discover more of what they love and make purchases directly on the platform.
With more than 38 million boards dedicated to weddings on Pinterest, it’s no surprise that the savvy social channel has become a game-changer when it…
This week, Snapchat follows in the footsteps of its social media counterparts with the announcement of an algorithm.