Guest data has more use than targeted email campaigns. Read how guest data can also be used in targeting in social marketing, paid search, and display advertising.
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Follow the unconventional digital marketing career path of Associate Director, Caitlyn Todd. Beginning with her time as a university student, Caitlyn learned to rely on her university network and a professional mentor to break her way into the digital marketing industry where she has established herself as an expert at Wpromote.
Creating a successful marketing campaign starts with understanding your key business objectives. While there is no one-size-fits-all approach to getting more heads in beds, finding the right agency can make all the difference in obtaining goals for your hotel.
A successful digital strategy for hotels requires more than the right technology: content is still key to winning the booking. Read our discussion of the importance of developing the right—and consistent—brand voice for your property.
Your hotel’s website content needs to be refreshed, not as often as cleaning a room but on a regular schedule. Here are some tips on what to think about.
Think you're finished with your holiday marketing once guests confirm their booking? Think again! This blog post will give you lots of tips and tactics for fun activities and great deals your guests can enjoy after they've booked to ensure they have a truly special holiday!
Understanding the importance of proximity in hospitality SEO is especially important when optimizing your hotel website for local attractions and points of interest.
The Wpromote Real Estate SMB Team Provides An Overview Of The Multi-Family Residential Economic Outlook, Digital Demand, And 2019 PPC Budget Planning.
Focusing on the website user experience is particularly important in the hospitality and travel industry, where you must constantly live up to and exceed expectations.