Justin Hooper
Senior Vice President, Head of Creative
Justin brings over two decades of creative leadership, blending agency expertise with brand-side strategy to craft campaigns that don’t just resonate—they drive culture. His career spans roles at renowned agencies like 72andSunny, Ogilvy & Mather, and RPA, as well as running his own boutique agency and serving as a Director in the DGA. Justin’s unique approach combines a relentless curiosity with a results-driven focus, leading to bold, impactful work recognized by Cannes Lions, Webbys, One Show, Effies, and more.
Before joining Wpromote in 2024, Justin delivered award-winning campaigns for iconic brands including Carl’s Jr., Truth Anti-Smoking Initiative, StubHub, SoFi, and General Mills. His work has garnered over 7 billion earned media impressions, showcasing his ability to create both cultural and business impact.
Outside of work, Justin is fueled by a passion for family, travel, and creative pursuits like painting and photography. He’s also an avid collector of 90’s metal and hip-hop vinyl, and a bunch of random ‘cool’ things his wife doesn’t think are, in fact, ‘cool’.
something I GOOGLED MOST RECENTLY
Tips for writing in the third person and still sounding like a decent human being.
By Justin Hooper
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