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Wpromote is kind enough to be sending me to PubCon, the world’s leading online marketing conference, next week for four days in Las Vegas, NV. This is just one of the many perks of working at Wpromote. PubCon is known as the “content-rich and content-deep conference.” I’m so excited about attending the conference that I decided to share my top 5 things I hope to learn while I am there.

 

  • How To Gamble. Truth be told, I’m not much of a gambler, despite being from Atlantic City. Sure, I lived two doors down from one of the top women poker players but I never had an interest. But maybe poker just isn’t my game…Blackjack, maybe? What’s that dice game where you pick a color or something?
  • How Industry Leaders Move Visitors From Clickers To Customers. Of course – all PPC folks aim to get the most qualified clicks that are most likely to convert, but I’m excited to hear the experts’ thoughts on getting visitors to convert!
  • What To Do To Ensure I’m ‘Winning At PPC!’ That’s not a dated Charlie Sheen reference, but the topic of the PubCon Labs session I’m signed up for – it’s a small, twenty minute session with a speaker where I hope to learn some great tips from an industry expert!
  • If Wil Reynolds Is Any Good At Poker. I’ve had the pleasure of rubbing shoulders with Wil, the founder of Seer Interactive, back in Philadelphia. Wil is always great to watch speak, but who knows if he’s got a good poker face?
  • Cutting-Edge Industry Updates. PubCon is known for bringing together great minds. I’m not only looking forward to what I’m sure will be great speakers, but also looking forward to the networking aspect. I can’t wait to pick my peers’ brains and hear the new industry buzz. Conferences like this are the best type of environment to get a feel for what everyone is talking about and focusing on in the industry. I’m excited to share and learn from everyone at PubCon!

 

With a keynote speaker list including Malcolm Gladwell (Author of ‘Tipping Point’), Satya Nadella (CEO of Microsoft), Craig Newmark (Creator of Craigslist), Tony Hsieh (CEO of Zappos) and more, I’m sure I’ll learn much more than just these five things.

 

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