PUSHING CLEVELAND GOLF TO ATTAIN INTEGRATED ONLINE MARKETING SUCCESS

Opening a brand new Ecommerce store is no small effort, and as Cleveland Golf was preparing to launch theirs, they knew they’d need the help of experts. They hired Wpromote to craft a fully integrated online marketing campaign that would meet their paid search, organic search, and integrated strategy needs.

Cleveland Golf’s Goals:

  • Create and disseminate engaging off-site SEO to generate multi-channel brand awareness.
  • Increase overall ROI through integrated campaign efforts.

WHAT WE DID

Effective Use Of Display & Remarketing Ads Boosts Your CTR.

Wpromote began by optimizing and expanding Cleveland Golf’s keyword list, created several different campaigns for optimal testing, and developed new promotional ad copy. We also paid special attention to bidding optimization strategies, increasing spend and thus visibility during the peak summer months.

Great Infographics Will Hugely Increase Organic Traffic.

A comprehensive off-site SEO campaign focusing on infographics was developed. The most successful infographic was prominently featured on the widely read homepage of Golf.com. On-site technical improvements were also made to support the off-site efforts, such as repairing faulty redirects.

An Integrated Campaign Is The Best Way To Multiply Conversions & ROI.

SEO and paid search efforts were combined by using the success of off-site projects to bolster and supplement PPC ads, creating a holistic campaign that proved very successful for Cleveland Golf.

WHAT WE ACHIEVED

251%

INCREASE In overall revenue year-over-year thanks to the newly designed paid search campaigns.

WIDESPREAD

EXPOSURE – Was achieved through the use of infographics, putting Cleveland Golf in front of consumers nationwide.

88%

INCREASE – In return on investment in just one year as the new Ecommerce store took off.

Ready To Change The Game?

Thank You For Your Interest In Wpromote!

Your message has been received and you will be contacted by one of our marketing specialists shortly. If you have any other questions, please do not hesitate to contact us by calling toll-free at 866.977.6668 or by emailing sales@wpromote.com. We look forward to speaking with you shortly.

Sincerely,

The Wpromote Team

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