Posts Tagged ‘ipad’

Tues News: 2/2 (Groundhog Day Edition)

Michael Block | February 2nd, 2010

Today is Groundhog Day, which means that the world’s most famous groundhog, Punxsutawney Phil, came out of his hole to give us a prediction. Well, it’s bad news, unfortunately, as Phil saw his shadow and doomed us to another six weeks of winter. That’s bad news, however, much like in the movie Groundhog Day, starring the irreproachable Bill Murray, it’s just more of the same. Phil, you see, has seen his shadow in ten out of the last eleven winters! It seems that life is imitating art with this sort of repetition. Well, repetition and “business as usual” seem to be the order of the week in the field of search marketing as well. This time, I’ve brought you three stories of what feel like old stories but are actually hot off the presses in honor of Groundhog Day and the eponymous movie. Let’s get going! Microsoft can’t make money online. No, this story isn’t from when Microsoft created the inferior adCenter after breaking away from Overture. No, this story isn’t about Microsoft failing to purchase Yahoo. This story is about how after the big push for Bing, the gains don’t seem to have outweighed the losses. After spending hundreds of millions of dollars in marketing, Microsoft still lost over $2 billion last year. Hey, Microsoft! Maybe if you made adCenter about half as good as Google AdWords, you wouldn’t be in this mess! But no, don’t listen to me; it’s not like I’ve been saying this forever. I just Continue reading…

 
 
 

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