Posts Tagged ‘2010’

PubCon 2010 update – If Google can make Cars that drive themselves… -Matt Cutts

KRONiS | November 11th, 2010

PubCon 2010 is on right now! Instead of “They Put A Man On The Moon”, according to Google’s nerd hero and someone I enjoy talking to and listening to at events such as Pubcon, Matt Cutts, their Head of Spam team. So far its going great, lots of awesome people to connect with and a strong Wpromote crew with @Mariasass, @w00t @ @hannegan. The Need For Instant Gratification has changed us drastically more than we realize. There have been some interesting things already discussed after only one day! David Pogue gave a fantastic and inspiring Keynote, where some of the focus was around just how much things have really changed in a short time. For example, people have literally (because of the need for instant gratification) stopped using VOICEMAIL and EMAIl and just use text messages or tweets most of the time. If you see a missed call, you have no reason for listening to the voicemail, just read the txt or call back or txt / tweet them to ask what they want. Some Reputation Management updates: Rhea Drysdale from Outspoken Media discussed how it can take about FOUR YEARS to recover brand after a serious crisis. Hmm, just think about Toyata and the runaway prius’s and all the recalls…its not been four years, but they’re working on it! Todd Friesen also gave some great feedback on this topic. The thing is that most people don’t care about Reputation Management until there is a major problem and it is Continue reading…

 

3 of the Biggest Web Trends from 2009 That Will Shape Your 2010

Amanda Moshier | January 6th, 2010

Looking back on 2009, it seems there has never been a year full of more change, excitement, and shocking news – and if there has, I wasn’t alive to witness it. We saw the death of Michael Jackson, arguably the biggest pop star in the world, fall of the US economic system, inauguration of the first African-American President and fall from grace of a hero, Tiger Woods. We looked on as North Korea detained journalists Laura Ling and Euna Lee, the swine flu epidemic sent an already anxious nation into further panic, and health care reform drew sharp lines in the sand between haves and have-nots – and we’re barely scratching the surface. In spite of all this, life goes on, and so does business. In the online sector, we saw just as many developments, and at times it became difficult to keep up. Things on the web change at such a rapid pace it can be tough to nail down what matters now and what will tomorrow, but that is part of the fun. Working in this business you have to keep up with trends, and after a year as action-packed as 2009, with the Yahoo/Bing merger, Google’s constantly shifting ranking algorithm, and the double-sided impact of SEO on relevancy in search, cherry-picking the most ‘influential’ developments seems silly – there truly were too many to count! Instead, let’s kick-off 2010 with a recap of three related industry trends that picked up speed in 2009 and show little signs Continue reading…

 
 
 

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