2009 Business Tips

Posts Tagged ‘2009 business tips’

Tweeting to Transparency: 4 Reasons to Be Who You Are in 2009

Amanda Moshier | February 27th, 2009

I know we’ve discussed social media tools like Twitter here before. We’ve even got a blog post on intermediate tweeting from our Director of Viral Marketing, Josh Tauber, in this month’s issue of The Wprogram. But the more I think about it, I realize there is a lot more to say! While the meaning and implications of Web 2.0 have been discussed at length, and some will even say the mere mention of the term is cause to be tarred and feathered, the business world is only beginning to harness the power of social media – and some brands are reluctant to harness it at all. I’m not sure they get it. I know many of us reading this may scoff. ‘What do you mean,’ you may say, ‘I’ve been tweeting since 2004?’ and I get that. But you are tech-savvy. And while some who follow business trends may argue social media has entered the mainstream of corporate communications, there are corporate giants who have yet to take advantage of all that social media has to offer, and others still who missed the boat on claiming their brand name on influential sites like Twitter (brands like Coke, for example). The brands who fear the transparency (read: accountability) that social media tools like Twitter bring to the party are living in a simpler and far more private time. In a market where competition is fierce and communication is a commodity, consumers require more information than they have in the past. If Continue reading…

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Tags: 2009, 2009 business tips, 2009 sales tips, Brand transparency, Social Media, social media marketing, Transparency, Tweeting, Tweets, Twitter, Wpromote

Posted in Business, Editorial, Social Media, Yahoo! | 3 Comments

6 Business Principles Never to Forget in 2009

Mike Mothner | January 29th, 2009

by Michael Mothner While there is no silver bullet for business success, I have no doubt that there are common guiding principles shared by successful businesses and entrepreneurs. In today’s turbulent and sometimes downright scary economic climate, I remind myself of the following principles each and every day. Read on for some insight and real-life examples of how we are employing these principles at Wpromote. 1. Do More With Less While this is not a concept you should only dust off in challenging times, now more than ever before this is a principle that should guide your decision-making. It is easier said than done, but if you look around your organization, your to-do list, your credit card statement or even your inbox, you will no doubt discover ways to get more done with less time, money, people or resources. For example, we found that as a fairly computer savvy overall group, we didn’t need to have a full-time IT person to handle run of the mill computer issues. Instead, we actively pitch in and help each other when we run into problems, and as a result, we get more done, faster, and with fewer staff. It turns out our collective knowledge is significantly greater than any one “specialist” in this area; a pretty cool discovery. 2. Stop Talking, Start Doing This is a big one for me. I find myself seemingly talking to people every single week that have a new “great idea”, but never seem to execute on them. Continue reading…

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