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Archive for the ‘Wpromote’ Category
Contextual Advertising with PPC Campaigns
Kevin Burns | August 23rd, 2010
Where you get your information can say a lot about who you are and what your interests are. With the plethora of information available today relying on one news outlet almost seems impossible, but if that happens to be the case for you please use the content of this blog to become more familiar with the abundance of information that is at your fingertips. This blog will provide a wide variety of outlets for general news, niche updates, and a look at news filters that publish content for specific demographics. For any online marketers out there this blog will also show you how to find the specific venue or audience to speak to for PPC campaigns based on various online analytics. According to my Google analytics Weather.com is one of the most visited news websites right now, but because this blog is written from Los Angeles I will have to trust Google that this is an essential website across the country. The runner up for the most visited news website is CNN.com. Not a big surprise, given that CNN is a Turner channel, which is owned by the conglomerate TimeWarner. CNN has the resources to provide coverage of events around the world, so why wouldn’t they have a commonly known and relied upon website. One of the most popular newspapers in the United States also has the third most visited news website, NYTimes.com. The next two most popular news websites are The Huffington Post and Foxnews.com. These two websites typically Continue reading…
Apps for the Real-Time Era
Kevin Burns | August 16th, 2010
Interacting online with real-time media is quickly becoming a leading trend in recently released websites, content, and applications for smart phones. Staying updated and informed about the most recently released information is a feature that websites or applications have to offer in order to stay relevant. Companies and concepts have emerged that cater to this constant real-time release of information like Twitter, Digg, Facebook, Gilt, and many more. This article will help you understand why this trend is about to be integrated into your daily life, and will give you a look into some of the most popular real-time websites and applications that are only a few hours new. For those who have not heard yet, ESPN released a real-time media application that is similar to Foursquare late last week. This application, named Passport, allows you to check into sporting events, see who is there, and converse with other attendees. This application will allow true fans to declare there unwavering dedication to their team, and provide another platform for immense amounts of trash talking. Philo and Miso are new real-time applications that allow people to chat about TV shows currently airing on public platforms. These applications, will be apparent to mainstream app users by the Fall, and will undoubtedly continue to partner with cable conglomerates like Miso’s relationship with TNT. Participating in real-time media provides extremely useful analytical information for companies, and that is why companies like Gap have implemented promotions for customers who check into Foursquare when showing up Continue reading…
Posted in Blogging, Business, Google, Internet News, Marketing, Mobile Marketing, Online Advertising, Random!, SEO, Social Media, Technology, Twitter, Wpromote | 1 Comment
Wpro Video Blog! East Side vs. West Side
Maria Sass | August 5th, 2010
There have been many historic rivalries over the years… but NOTHING comes close, to momentous rivalry between the East Side (of the Wpromote office) and the West Side. Save this Post!
Start an Online Buzz with PPC
Kevin Burns | August 2nd, 2010
Are you trying to promote an event? Are you looking for the most entertaining way to spend your day? Then look no further because this article has every website, email update, blog and tool for staying in the loop and ahead of the crowd. Let’s start with finding a great party first, then we’ll move on to how you can promote your own. Here are a few websites that highlight the most exciting events happening in your city. Thrillist does a great job of updating you on restaurant openings, coupons for local activities, all types of events, new products relative to your preferences, and news appropriate for your demographic. Thrillist provides these services for Los Angeles, Las Vegas, Chicago, New York, London, and many more cities across the globe. This extensive collection of prudent information pertaining to party goers is also an essential tool for vacations, so you don’t look like such a tourist. If you enjoy having a good time, all the time, then check out (your city).going.com, for example losangeles.going.com. This website is very similar to Digg, or the organic search functions of Google, because the most popular events stay towards the top of the page. Here is a quick collection of websites that aggregate announcements of local events, parties and concerts; Urbandaddy.com, gets you in the know, RunDown.com, allows you to stay up to date with great events and the latest viral sensations, DailyCandy.com, is for the ladies and fashionable conscious, and for the most comprehensive collection Continue reading…
Viral Video Friday!
Maria Sass | July 30th, 2010
It’s Friday and that means only one thing here at Wpromote! Ok, we lied, it means two: bagels for the entire office (score!), and we get to dazzle you with fun videos found ’round the web. Here are this weeks gems: The Social Network (feat. “Creep” by Vega Choir) Everyone here is nerdishly excited for this to hit the big screen. This version of “The Social Network” trailer (featuring Radiohead’s “Creep”, performed by Vega Choir) will raise the hairs on your arm. Go ahead, watch it. We dare you not to get chills. One Semester of Spanish Fellas, listen up! Traveling overseas this Summer? You can woo the ladies of Latin America with only a semesters worth of Spanish (or by memorizing this song)! You’re welcome. Skydiving Prank Many of us here at Wpromote have recently gone skydiving, and a few more brave souls are planning to do so over the next few months. For those of you who have fears of your parachute not opening, watch this! Family Guy- Lois Mom Mum Mummy I know, I know. We have all seen this clip, if not the actual Family Guy episode itself, many, many times. But seriously, it never gets old. Ever. At least we don’t think so. Save this Post!
Tags: college humor, family guy, the social network
Posted in Internet News, Video Blog, Viral Marketing, Wpromote | No Comments
Social Media’s Effect on the Music Industry
Kevin Burns | July 26th, 2010
Your favorite band is coming to town, and because you know what the internet is, you should definitely know about their concert. Just in case you are not aware of the extensive presence of online marketing geared towards upcoming concerts, here is a collection of websites that will keep you in the loop all summer. This blog will also be comparing the two approaches, niche and mass marketing in this industry. Let’s start with the basics, if you have a Facebook account you also have a direct link with everything your favorite band is up to. For example I went to Phoenix’s band page, and I could easily find a list of their upcoming shows, download free MP3′s, buy tickets to their shows, connect with other fans, see videos of past concerts and much more. The great thing about finding your bands on Facebook is being constantly aware of all the updates that your band is posting. Staying up to date on secret shows and new releases is always a plus. If Facebook is too sophomoric for you, here is a website to obtain free remixes and upcoming show announcements for all of your favorite bands. Hype Machine aggregates music websites from around the world to bring you the most current releases of all types of genres. While adding fresh tracks to your iTunes library, there is a quick list of upcoming concerts for whatever band you are searching for, and a link to buy the tickets. Just to save Continue reading…
