Introducing University of the People


It’s a Monday morning at Wpromote, and it’s unbelievably hot outside. I’m grateful to be sitting in an air-conditioned office, and I empathize with anyone stuck outside, seriously. Summer temperatures in LA have hit record-breaking highs in recent years, and despite our capacity to create technological wonders like the giant telescope, and the considerable wealth held by LA county residents, we still haven’t figured out how to keep people in the Valley cool in the summer. Maybe we could do a food drive but instead of food people donate air conditioners, you know, ancient ones that need to be installed in a window? Just a thought. Luckily, there are people out there using their powers (and bank accounts) for good, in LA and beyond. One such fellow is named Shai Reshef, an entrepreneur and self-made millionaire who recently launched University of the People (UoP), an online university open to students … Continue reading

Laugh at This, It’s Funny


Greetings, and happy Monday! Spring is in full-swing and for Southern California residents it almost feels like summer. The birds are chirping, drinkers are binging, lovers are loving, and here at Wpromote, business is booming. That being said, today I’d like to take a break from all the serious reporting on important topics like Google’s ongoing legal battles with the news media, YouTube’s move to create a Hulu for music, and the upcoming reveal of Facebook’s new ToS. Instead, I’d like to share with you 3 sites I visit from time to time when I need a good laugh, comedic inspiration, or simply want to put things in proper perspective. Here we go. 1 – Overheard In New York Not for the easily offended, Overheard in New York takes jabs at everyone from co-eds @ Columbia with a serious lack of perspective to Downtown girls who wear little in the … Continue reading

I Have Opinions Volume 5: Another Google Conspiracy


Imagine tomorrow morning you go to the library to find some information you need for a report you’re writing. In a bizarre turn of events, the library catalog has been burnt and all the books have been de-alphabetized. Apparently, one of the librarians went off the deep end and arranged everything in a way that only they could decipher. Maybe this librarian has a political agenda, maybe a religious agenda, maybe a personal agenda, maybe no agenda at all – maybe they were just looking for greater job security in a down economy. Whatever the case, if you want to get to the information you need, you have no choice but to go through this librarian. You know that contained under that library roof, there is an overwhelming amount of knowledge and information. You also know that there is only ONE way to cut through all the irrelevant information to … Continue reading

It’s Not the Video Blog, Episode 2: The Digital Artist


Greetings, folks! Welcome to our 2nd installment of “It’s Not the Video Blog,” a humble video series devoted to learning more about our unique and talented team. Our subject this time is Wpromote’s resident designer, Edwin Rosero. He works in our Performance Marketing department and handles much of the design work for Wpromote and its clients. Edwin can normally be found at his desk, lost in Photoshop or running amok in the office. Somehow we got him to sit down for this interview. httpv://www.youtube.com/watch?v=xFZjrbfVC6Q Enjoy.

3 Choice Links for Creatives, Entrepreneurs, and Those Who Like To Have Fun


Hi folks! I hope you are enjoying this lovely Wednesday! Despite what looks to be heavy smog, it is absolutely gorgeous in LA, and I’m starting to love the springtime. In the spirit of celebrating the season of rebirth, I thought I would share some of my favorite inspirational links meant for creatives, entrepreneurs, and anyone who prizes balance between work and play. These links are helpful for anyone looking to harness their passions, get the right things done, and have more fun. 1.  Lateral Action A web publication dedicated to helping you move beyond being busy and start getting important things done. Lateral Action features a bunch of useful articles written in an off-the-wall tone like “The Kurt Cobain Guide to Startup Success” and “Tyler Durden’s 8 Rules of Innovation” designed to get you thinking outside of the box and start focusing your energies on the things that matter, … Continue reading

It’s Not The Video Blog, Episode 1: The Man Behind the Camera


Greetings, folks! Since the Wpromote vlog has gone bi-weekly, we decided to fill in the blanks with a much simpler video series devoted to learning more about our unique and talented team. The subject of our first episode is Wpromote’s resident editor and filmmaker, Amir Shoucri. He works in our Viral Marketing department which is housed at an office across the hall. We rarely see him in the office, and when we do, he’s usually behind the camera. Not anymore. Enjoy. httpv://www.youtube.com/watch?v=Ys4FUswKBAA