Social Media Caters to Democratized Entertainment


This year’s Emmy Award Show had the most tech savvy host the show has ever seen, and this was no mistake. Jimmy Fallon has been integrating The Emmys with Twitter, Facebook and other social networks since last week, motivating fans to get involved in the whole experience.  Jimmy Fallon included his his over 2 million Twitter followers by reading their Tweets on live TV, and by giving them insights to what hosting The Emmy Award Show is like.  This blog will be discussing the democratization of TV and other outlets of media, and providing you with the tools to get the vote of popularity. Making an award show entertaining is no easy feat, but with a lot of hype and attempts at hilarity this year’s Emmys came really close.  This year’s opening performance featured a large variety of TV stars, such as Betty White, Tina Fey, Jon Hamm, and Jorge … Continue reading

Contextual Advertising with PPC Campaigns


Where you get your information can say a lot about who you are and what your interests are. With the plethora of information available today relying on one news outlet almost seems impossible, but if that happens to be the case for you please use the content of this blog to become more familiar with the abundance of information that is at your fingertips.  This blog will provide a wide variety of outlets for general news, niche updates, and a look at news filters that publish content for specific demographics.  For any online marketers out there this blog will also show you how to find the specific venue or audience to speak to for PPC campaigns based on various online analytics. According to my Google analytics Weather.com is one of the most visited news websites right now, but because this blog is written from Los Angeles I will have to … Continue reading

Apps for the Real-Time Era


Interacting online with real-time media is quickly becoming a leading trend in recently released websites, content, and applications for smart phones. Staying updated and informed about the most recently released information is a feature that websites or applications have to offer in order to stay relevant.  Companies and concepts have emerged that cater to this constant real-time release of information like Twitter, Digg, Facebook, Gilt, and many more.  This article will help you understand why this trend is about to be integrated into your daily life, and will give you a look into some of the most popular real-time websites and applications that are only a few hours new. For those who have not heard yet, ESPN released a real-time media application that is similar to Foursquare late last week.  This application, named Passport, allows you to check into sporting events, see who is there, and converse with other attendees.  … Continue reading

Appetizing Web Design


Are you hungry? Are you searching for the perfect appetizer, that satisfying salad, maybe the best burger in your city? Because no matter how informed about your local eateries you are, there are still a few amazing hole-in-the-wall establishments that have gone under your ravenous radar.  This blog will be a hybrid article that looks at how restaurants are standing out online with intricate web design, and easy ways you can find all the best local restaurants. Expensive meals, forgotten gourmet gems, and new bistros on the block, all handpicked and made obtainable by BlackBoardEats.com.  This great service sends emails at least twice a week, enlightening its members about upstanding restaurants and providing substantial discounts on entire menus.  This service is great because the coupon is free so there is nothing lost if you decide you are not in the mood for that specific restaurant.  If you do not mind … Continue reading

Start an Online Buzz with PPC


Are you trying to promote an event? Are you looking for the most entertaining way to spend your day? Then look no further because this article has every website, email update, blog and tool for staying in the loop and ahead of the crowd.  Let’s start with finding a great party first, then we’ll move on to how you can promote your own. Here are a few websites that highlight the most exciting events happening in your city.  Thrillist does a great job of updating you on restaurant openings, coupons for local activities, all types of events, new products relative to your preferences, and news appropriate for your demographic.  Thrillist provides these services for Los Angeles, Las Vegas, Chicago, New York, London, and many more cities across the globe.  This extensive collection of prudent information pertaining to party goers is also an essential tool for vacations, so you don’t look … Continue reading

Social Media’s Effect on the Music Industry


Your favorite band is coming to town, and because you know what the internet is, you should definitely know about their concert. Just in case you are not aware of the extensive presence of online marketing geared towards upcoming concerts, here is a collection of websites that will keep you in the loop all summer.  This blog will also be comparing the two approaches, niche and mass marketing in this industry. Let’s start with the basics, if you have a Facebook account you also have a direct link with everything your favorite band is up to.  For example I went to Phoenix’s band page, and I could easily find a list of their upcoming shows, download free MP3′s, buy tickets to their shows, connect with other fans, see videos of past concerts and much more.  The great thing about finding your bands on Facebook is being constantly aware of all … Continue reading