Let me restate the obvious, building links between your website and other high quality websites in your niche, is an essential aspect of your search engine optimization (SEO) campaign.  I am assuming your link building campaign is well on its way, you have reached out to the professional associations in your niche, you have guest blogged on websites in your industry, you have hopefully formed partnerships with other websites, and your social media efforts have been met.  Great.  But now what?  All the basics have been covered, so you have to dig a little deeper.  This blog will cover my favorite tools for the inevitable wall that all link builders run into, and how to get momentum again with your new link building prospects. Wordtracker is a tool that I have been using for about a week now with much success.  You can try it out with a free seven … Continue reading →

Today at at 9am PST USA’s Women’s Soccer team will be playing in the semi-finals against France for the Women’s World Cup.  USA arrives at this semi-finals game after defeating one of the world’s favored teams in women’s soccer, Brazil.  USA battled back to defeat Brazil after red cards, penalty shots, and questionable calls left USA down one player, and behind by one goal with only minutes left to play.  Solo, USA’s goal keeper, summarized the last few moments of their match against Brazil well with this quote, “Even when we were a player down and a goal behind in extra time, you sensed that something was going to happen, the team kept fighting.” If you want to stay up to the moment with insights from soccer analysts, team members, and fans log on to Twitter.  Twitter will be a great place to begin your search for experts in the field of … Continue reading →

If getting free quality links for your website was easy I would be writing this blog post from Bali. Obtaining free quality links does require hard work, but it is not impossible if you are using the right tools. In this blog I will be giving you a few relatively easy steps and great tools to jump start your SEO for free. I hate to start with such an obvious SEO step, but just about every company should have a blog, Facebook, Twitter, and Youtube account.  You can set up these four properties in under two hours, and if you set aside an hour a week to contribute to each of them, their function will be met.  All these do is establish your company as a viable entity that Google and other search engines can use to confirm that you are a real person.  If you skip these beyond simple … Continue reading →

Here are sixteen SEO tips that have been cultivated from experts around the web. After these suggestions have been completed, rest assured that they will not be taken down, don’t stress over rankings flying up and down the SERPs, hand these links to clients in confidence, because these tips are all white hat.   1.) Earn authentic tweets for your content.  In addition to creating outstanding content/experiences/resources/products that are worth sharing, you can go through Twitter’s paid tweet services to hire someone to tweet your company’s latest news.  If you want to educate popular tweeters in a desired niche about your incredible content use FollowerWonk to find them. 2.) Become a go-to resource in your industry.  Offer unique research, intelligent opinions, be a resource for news and trend analysis, and provide a platform for great discussions.  Find conversations on forums and websites that you can contribute to with BoardReader.com. 3.) You … Continue reading →

Typically the Webby Awards announces a large array of the best websites the internet has to offer. This year, highlighting the best of the best once was not enough, now they have provided an email service named Netted, which sends out a new amazing website each day.  Since signing up with Netted I have found a handful of helpful sites, apps and web based tools that are extremely helpful and practical.  Here are Netted’s top 10 web based tools and sites from the last 6 months. 10. With Summer coming up I need to start thinking about a vacation spot, luckily Tripalertz.com will keep me in the loop about great new deals on trips around the world.  Signing up is easy, it just takes an email address and 10 seconds of your time.  The site provides at least 10 deals at one time, but users have to act quickly because … Continue reading →

Google Analytics is a free tool that aggregates information about a website’s visitors. The information that is collected by Google Analytics covers such topics as how many people visited a website, how long a visitor stayed, which pages they viewed, how they found the website, how often they have visited the site, what browser they were using, even the screen resolution they viewed the site with, and much more.  All of this information can be used to increase the functionality of a website, and give insights into how people are interacting with any website.  Because the capabilities of Google Analytics are extensive I will only be focusing on the essential tools that are utilized when performing initial SEO for a website.  Those tools will include: Monitoring key terms Overseeing visited pages Analyzing bounce rates Studying user’s reaction to landing pages And keeping track of where users are coming from, which … Continue reading →